All posts by Hilary Milnes

Samsung Ads’ Meyer: ‘Discovery’ Mode on Smart TVs Is a Sweet Spot for Advertisers
27 Jan 2020
Mindshare’s Jim Cridlin: The Future of Content Is Customized
26 Jan 2020
Ampersand Launches ‘The AND Platform’ to Unify Audience and Measurement Across Inventories
23 Jan 2020
A+E’s Roseann Montenes: With Client Expectations, There’s No ‘One-Size-Fits-All’
21 Jan 2020
Dentsu’s Maggie Zhang: ACR Creates a ‘More Relevant Experience’
16 Jan 2020
Havas Media’s Sedlarcik: First-Party Data Is the Answer to Privacy Regulations
15 Jan 2020
Zenith’s Hartofilis: The Urgency of Addressability Is Leading to New Strategies
13 Jan 2020
NBCUniversal’s Denise Colella: The Launch of One Platform Brings Addressability to Linear Ads
12 Jan 2020
Schleider: Nielsen and Amobee Partnership Will ‘Level the Playing Field’ of Visibility Across Devices
12 Jan 2020
Dynamic Creative Optimization is Here: MediaCom’s Sasha Savic
10 Jan 2020
Matter More Media’s Scheppach: 25% of Linear TV Will Be Addressable This Year
10 Jan 2020
Cadreon’s Mantel: Addressable TV Plans Can’t Happen in a Silo
4 Jan 2020
Hearts & Science CEO Matts: Buyers Should Look at Streaming the Way Consumers Do
2 Jan 2020
Fox’s Callahan: Next Year’s Opportunity Is Addressability
29 Dec 2019
Local TV Will Win in Big 2020 as Advanced Targeting Tools from Ampersand, Others Bring “Trust” to the Marketplace
26 Dec 2019
TVSquared’s Smeaton: Performance Metrics Will Be Paramount in the Coming Year
19 Dec 2019
MTM’s Watts: The Future of Addressability Is Both Exciting and Challenging
18 Dec 2019
Furious Corp’s Ashley Swartz: The U.K.’s Collaborative Spirit Will Come to the U.S.
16 Dec 2019
Samsung Ads’ Banchek: ‘We’re Solving for Real Business Problems’
15 Dec 2019
PCH’s Heather Macaulay: Audience Engagement and Profiles Drive Results
13 Dec 2019