Sell-Side Has Big Upside: Tremor CEO Zagorski

No wonder he just sold his new company's demand-side operations. Whilst there is ongoing consolidation of ad-tech players catering to advertisers and their agencies, video ad-tech outfit Tremor Video's new CEO Mark Zagorski says the same is not true amongst platforms serving publishers. "You haven’t seen a ton of consolidation, particularly on the sell side of the business, because there’s still a lot of scale to be grown," he tells Beet.TV in this video interview. "You’ve seen a trend toward demand-side businesses [...]

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