All posts by Hilary Milnes

GroupM’s Wieser: Political Advertising Will Be a $10 Billion Business in 2020 with Most Going to TV
12 Dec 2019
Chris Moore: Publishers Clearing House Wants to Be a Media-First Business
12 Dec 2019
GroupM’s Norman: You Get Out What You Put In to Addressable TV
5 Dec 2019
MAGNA’s Anson: OTT Is a Complement to Linear TV
3 Dec 2019
Skylar Kim and Jen Taylor: ‘Trying and Learning’ Paramount to Tune-In Marketing Partnership
2 Dec 2019
The Past, Present and Future of Deterministic Data and Addressable Advertising
26 Nov 2019
Spectrum Reach’s Kline: Linear and Digital TV Now Pushing Back on the Duopoly
25 Nov 2019
Horizon Media’s Campanelli: ‘First-Party Data Is the Holy Grail’
21 Nov 2019
A+E Network’s Taylor: ‘Attribution Exists in a Way It Didn’t 5 Years Ago’
21 Nov 2019
Discovery’s Sam Garfield: The Full Force of TV Is Full-Funnel Attribution
19 Nov 2019
Horizon Media’s Rose: Don’t Underestimate Linear TV
19 Nov 2019
‘We Have the Best Data in the Business’: Spectrum Reach’s Kline
17 Nov 2019
VAB’s Cunningham: DTC Brands Reflect the Current State of Television
17 Nov 2019
Fireside Chat: The Future of Advanced TV Relies on Understanding Audiences
14 Nov 2019
Forrester Analysts Joanna O’Connell and Jim Nail: Digital and Linear TV Is Still Divided
7 Nov 2019
Advanced TV Is Bringing Back Local Advertising: FreeWheel’s Wallach
5 Nov 2019
Publicis’ Nicole Whitesel: TV Measurement Is Like a ‘Game of Thrones’ Scenario
4 Nov 2019
The Industry Has to Come Together to Solve Fragmentation and Friction in TV: Zenith Media’s Vendetti
3 Nov 2019
There’s a Data Arms Race Going on Right Now: Zenith Media’s Hartofilis
30 Oct 2019
Cannes Lions 2020: Focus on Business Outcomes, Purpose and Sustainability, Content Chief Charlotte Williams Tells Beet.TV
28 Oct 2019