DSP – Demand side platforms

Yahoo’s Ad Business Growing Under Apollo: Herbst-Brady
Yahoo’s Ad Business Growing Under Apollo: Herbst-Brady
24 Feb 2022
Best Of Both: Why Unruly Thinks Advertisers Should See Supply And Demand
Best Of Both: Why Unruly Thinks Advertisers Should See Supply And Demand
8 Feb 2022
‘The Empowerment Moment’: Samsung Ads Lets Brands Plug Own Data Into Smart TV
‘The Empowerment Moment’: Samsung Ads Lets Brands Plug Own Data Into Smart TV
16 Dec 2021
Criteo’s IPONWEB Acquisition Fuels First-Party, Open-Internet Future: CEO Clarken
Criteo’s IPONWEB Acquisition Fuels First-Party, Open-Internet Future: CEO Clarken
11 Dec 2021
LG Rides ‘Rocket Ship’ As Post-Pandemic Ads Come To CTV
LG Rides ‘Rocket Ship’ As Post-Pandemic Ads Come To CTV
17 Nov 2021
DeepIntent Is Path For LG Ads’ ‘Quantum Leap’ In Pharma Marketing
DeepIntent Is Path For LG Ads’ ‘Quantum Leap’ In Pharma Marketing
15 Nov 2021
Tubi’s New Pipes Connect Yahoo Buyers To CTV: Markman
Tubi’s New Pipes Connect Yahoo Buyers To CTV: Markman
12 Oct 2021
ANA CEO Liodice Wants Answer To ‘Opaque’ Ad Supply Chain, a Conversation with Joanna O’Connell of Forrester
ANA CEO Liodice Wants Answer To ‘Opaque’ Ad Supply Chain, a Conversation with Joanna O’Connell of Forrester
13 Jul 2021
Activate & Buy: The Trade Desk’s Danziger Advances & Integrates Unified ID 2.0
Activate & Buy: The Trade Desk’s Danziger Advances & Integrates Unified ID 2.0
13 Apr 2021
Epsilon’s CORE ID Integrates With Trade Desk To Bolster Identity Drive
Epsilon’s CORE ID Integrates With Trade Desk To Bolster Identity Drive
9 Apr 2021
Defining a Different DSP: How “People-Based ID” Works: Viant’s Vanderhook
Defining a Different DSP: How “People-Based ID” Works: Viant’s Vanderhook
12 Mar 2021
Healthcare Marketers Have Key Role in Vaccination Effort: DeepIntent’s Chris Paquette
Healthcare Marketers Have Key Role in Vaccination Effort: DeepIntent’s Chris Paquette
22 Feb 2021
Samsung Scales Up Ad-Buying With DSP, PMP
Samsung Scales Up Ad-Buying With DSP, PMP
10 Feb 2021
FreeWheel Buying Beeswax to Enable Publisher Audience Extension
FreeWheel Buying Beeswax to Enable Publisher Audience Extension
18 Dec 2020
Programmatic-First Focus Applies to Addressable Ads: DISH’s Dave Antonelli
Programmatic-First Focus Applies to Addressable Ads: DISH’s Dave Antonelli
9 Dec 2020
DSPs Need Full Transparency: Simpli.fi’s Prioleau
DSPs Need Full Transparency: Simpli.fi’s Prioleau
19 Nov 2020
Healthcare Media Embraces Programmatic Sales: Haymarket’s Louis Naimoli
Healthcare Media Embraces Programmatic Sales: Haymarket’s Louis Naimoli
9 Nov 2020
DSPs Are Helping TV Ad Buying Become Agile: Pivotal’s Levine
DSPs Are Helping TV Ad Buying Become Agile: Pivotal’s Levine
22 Oct 2020
Samsung Opens up its DSP with Self-Serve Platform
Samsung Opens up its DSP with Self-Serve Platform
13 Oct 2020
Platform-Agency Partnerships Taking CTV Ads Forward: GroupM’s Bacher
Platform-Agency Partnerships Taking CTV Ads Forward: GroupM’s Bacher
24 Jul 2020