Brand Safety

IAS, Snap, JPMorgan Chase & Co Execs: How AI Context Power Brand Safety
IAS, Snap, JPMorgan Chase & Co Execs: How AI Context Power Brand Safety
5 Aug 2024
Dow Jones Embraces AI Amidst Surging Demand for Reliable News: CEO Latour
Dow Jones Embraces AI Amidst Surging Demand for Reliable News: CEO Latour
8 Jul 2024
The Plight of Evan Gershkovich: The Wall Street Journal’s Almar Latour Urges Advertiser Support for Press Freedom
The Plight of Evan Gershkovich: The Wall Street Journal’s Almar Latour Urges Advertiser Support for Press Freedom
24 Jun 2024
Overcoming ‘Tonnage & Frequency’: Infillion Aims For Human-Centered Ad Approach
Overcoming ‘Tonnage & Frequency’: Infillion Aims For Human-Centered Ad Approach
22 Apr 2024
News Content, Streamed Sports Are Favorable for Brands: Magna Global’s Stacey Stewart
News Content, Streamed Sports Are Favorable for Brands: Magna Global’s Stacey Stewart
15 Apr 2024
CTV Transparency Underpins Growth in Media Spending: PHD’s Katie Klein
CTV Transparency Underpins Growth in Media Spending: PHD’s Katie Klein
11 Apr 2024
Media Industry Raises $125 Million for Sandy Hook Promise’s Gun Violence Prevention Campaign: Peter Naylor Urges More Industry Help
Media Industry Raises $125 Million for Sandy Hook Promise’s Gun Violence Prevention Campaign: Peter Naylor Urges More Industry Help
22 Mar 2024
Agencies & Brands Can’t Agree On Premium Video Definition, Fraud Risk: VAB Research
Agencies & Brands Can’t Agree On Premium Video Definition, Fraud Risk: VAB Research
7 Mar 2024
IAB Study Uncovers New Need To Articulate The Role of Ads In The Open Internet
IAB Study Uncovers New Need To Articulate The Role of Ads In The Open Internet
21 Feb 2024
Ford’s Futurism: Steering Consumers Through An Era of Mistrust & AI Apprehension
Ford’s Futurism: Steering Consumers Through An Era of Mistrust & AI Apprehension
11 Feb 2024
DoubleVerify’s Zagorski Urges Responsible Response To Rise Of AI Concerns
DoubleVerify’s Zagorski Urges Responsible Response To Rise Of AI Concerns
18 Jan 2024
YouTube Is Maturing As A TV Ad Channel: Pixability’s Jones
YouTube Is Maturing As A TV Ad Channel: Pixability’s Jones
27 Dec 2023
FreeWheel & VAB Checklist Aims To Smoothe Path To Premium TV Ads
FreeWheel & VAB Checklist Aims To Smoothe Path To Premium TV Ads
14 Dec 2023
Data Underpin Brand-Safety, Ad Viewability Goals: PepsiCo’s Zach Lain
Data Underpin Brand-Safety, Ad Viewability Goals: PepsiCo’s Zach Lain
29 Nov 2023
Beet Retreat Preview with OpenX’s Geoff Wolinetz: CTV’s Future Is in Programmatic Ads
Beet Retreat Preview with OpenX’s Geoff Wolinetz: CTV’s Future Is in Programmatic Ads
7 Nov 2023
How To Solve Programmatic Ads’ $20 Billion Transparency Problem
How To Solve Programmatic Ads’ $20 Billion Transparency Problem
6 Nov 2023
Musk Is ‘Undermining Everything’ X CEO Linda Yaccarino Does: Veteran Marketer Lou Paskalis
Musk Is ‘Undermining Everything’ X CEO Linda Yaccarino Does: Veteran Marketer Lou Paskalis
11 Oct 2023
Ad Overexposure on Connected TV Harms Brands & Streaming Platforms: Magna’s Kara Manatt
Ad Overexposure on Connected TV Harms Brands & Streaming Platforms: Magna’s Kara Manatt
22 Aug 2023
Brand Purpose Underpins Best Ad Strategies: OMD’s Luke Lambert
Brand Purpose Underpins Best Ad Strategies: OMD’s Luke Lambert
10 Aug 2023
Sustainability Is Now Key Part of Media Responsibility: GARM’s Rob Rakowitz
Sustainability Is Now Key Part of Media Responsibility: GARM’s Rob Rakowitz
10 Aug 2023