Performance Marketing

AI Can Drive Relevance Amid Growing Pains In Retail Media: Digitas’ Lanzi
4 Jun 2024
Instacart Ads’ DeRobbio: Retail Media Will Unlock Consumer Insights for Brands
29 May 2024
Retail Media Offers Relevance At Scale, Holiday Boom: Omnicom’s Baker
21 May 2024
Outcomes Are Best Barometer of TV Advertising: A+E’s Roseann Montenes
20 May 2024
People’s Shopping Data Underpin Ad Targeting: Instacart’s Suzanne Skop
25 Apr 2024
The Future of Advertising is Machine Learning-Driven: Moloco’s Simon
25 Apr 2024
Retail Media Networks: The Key to Full-Funnel Activation and Brand Growth, Omnicom Commerce’s Baker
9 Apr 2024
First-Party Data Support Audience Targeting for Brands: Dollar General’s Molly Hjelm
4 Apr 2024
Shoppable Video’s Influence Is Poised to Grow: Digitas’ Amy Lanzi
25 Mar 2024
TikTok Competing For TV Ad Spend With New Features, Claiming High Effectiveness
20 Mar 2024
Podcast Advertising Is Transforming Digital Marketing Strategies: GroupM’s Jen Soch
3 Mar 2024
Influencer Marketing, Retail Media Are Key Growth Areas: Omnicom’s Megan Pagliuca
24 Jan 2024
In Fight For Ad Spend, TV Must Collaborate & Prove Performance
13 Dec 2023
Retail Media Is About More Than Retail: UM’s Owen
1 Dec 2023
New GroupM NA CEO Gerhart Urges Brands To Think Beyond Short-Term Performance
1 Nov 2023
Diageo’s Teske Wants Faster, Better Ad Data
28 Sep 2023
We’re Building Next Generation of Ad-Performance Expertise: GroupM Nexus’s JiYoung Kim
5 Sep 2023
People Who Order Free TVs Are Desirable to Brands: Telly’s Ilya Pozin
16 Aug 2023
Brand Purpose Underpins Best Ad Strategies: OMD’s Luke Lambert
10 Aug 2023
Collaborations Help Support Our Ad Growth: Uber’s Megan Ramm
11 Jul 2023