Linear (Broadcast)

Local TV Shines As Viewers Seek Pandemic News: Carat’s Martha Matthews
3 Dec 2020
TV Needs an Impression-Based Currency for Pay-Per-Performance: Sinclair’s Rob Weisbord
1 Dec 2020
Dave Morgan Simulmedia Interview
BeetCast Episode 4: Don’t Write Off Linear TV, Simulmedia’s Dave Morgan
30 Nov 2020
Keep Calm & Advertise On: VAB’s Cunningham
29 Nov 2020
TV Can Catapult D2C Brands: Comcast Advertising’s Rothwell
25 Nov 2020
TV Automation Is Critical: Xandr’s Mitchell Takes ‘Invest TV’ Up To 90% Coverage
18 Nov 2020
Linear TV Still Works: FOX Sports’ Donnelly
15 Nov 2020
Sky, NBCU Get Ever-Closer On TV Ad Innovations: Sky’s Litster
13 Nov 2020
Local TV Buys Gain From Digital Insights: Hudson MX’s Jay Stevens
26 Oct 2020
‘Addressable Advertising at Scale Is Here’: Cox’s Beth Crotty
15 Oct 2020
Unifying In The CTV Moment: Amobee’s Bamberger
29 Sep 2020
Strong Results from Cable TV Spurred Shift in Media Buys: Grubhub’s Alex Weinstein
23 Sep 2020
TV Nets Now Agile, Flexible with Upfront at a Pivot Point, GM CMO Deborah Wahl
16 Sep 2020
Leading Brands Follow Moviegoers Back to Theaters: NCM’s Cliff Marks
14 Sep 2020
REWIND: ‘Second-Screening’ Will Be Key for Sports Coverage: Disney’s Rita Ferro
27 Aug 2020
‘We’re Rallying to ‘Eventize’ the Super Bowl’: ViacomCBS’s Jo Ann Ross
24 Aug 2020
Linear & CTV Go Hand-In-Hand: Amobee’s Bamberger
22 Jul 2020
Advertisers Seek Digital Flexibility from Linear TV: WarnerMedia’s Joe Hogan
13 Jul 2020
During Turmoil, Out-Spend Your Rivals: VideoAmp’s Metz
13 Jul 2020
Getting Ready for Return of Live Sports: Turner’s Frank Wall
9 Jul 2020