Data-Driven Storytelling

AI Helps to Carve Audience Insights From Big Data: Omnicom’s Paolo Yuvienco

23 Jan 2024

Cultural Insights Offer Edge in Ad Strategies: OMD’s George Manas

17 Jan 2024

Creative Is The New KPI: XR’s Kinsella On Rebranding & Rebooting

15 Jan 2024

Media Collaboration Makes Ad Market More Holistic: Spark Foundry’s Lisa Giacosa

10 Jan 2024

Joanna O’Connell Named Chief Intelligence Officer at Omnicom Media Group

9 Jan 2024

‘We Pull Together Best Parts of Omnicom to Help Brands’: PHD’s Mike Solomon

4 Jan 2024

Mars Measuring-Up On Three Waves Of Data, Says Media Head Amram

21 Sep 2023

Beet Retreat Berkshires Taps Into Region’s Vibrancy: Mountains Media’s Alan Katz

8 Aug 2023

Data Help to Drive Creativity, Not Stifle It: Spark Foundry’s Lisa Giacosa

18 Apr 2023

OMD’s Osborn All-In On Wiping-Out Ad Industry’s Carbon Emissions

16 Feb 2023

Ad Intelligence Is Crucial As Media Outlets Multiply: Vivvix CEO Andrew Feigenson

30 Jan 2023

Must Try Harder: Publicis’ Geraldine White Sees Low Marks on Diversity

26 Jan 2023

Interest Has Flattened, But Diverse Media Move The Needle: BET’s Carr

7 Nov 2022

Ads In News Can Benefit Diverse Publishers: Mindshare’s Richman

27 Jun 2022

Learning On The New Frontier: Ascential’s Harmon On Brands’ Commerce-Media Challenge

8 Jun 2022

Consumer Data Have Bigger Role in Context, Content: Univision’s Dan Aversano

16 Dec 2021

Data Drives Business Outcomes for Media Sellers: Furious’ Ashley Swartz

2 Dec 2021

Roku’s ‘Streaming Decade’: Data Brains & The Richest Ad Canvas

1 Dec 2021

Rishad Tobaccowala on the #BeetCast: An Opportunity Lost? A Booming Marketing Biz Stuck in Mediocrity

30 Oct 2021

Empathy & Creativity: VMLY&R’s Gaikowski On Human-Centered Design

2 Aug 2021