The Transformation of Television: Connected, Addressable & Outcome-Based, presented by Go Addressable & Teads at Cannes Lions 2023

Transformation Of TV Highlights: Teads, VIZIO, Disney, MNTN, Effectv & Telly Execs On Addressable, Outcome-Driven Ads

19 Sep 2023

Disney, Tubi & NBCUniversal Execs Focus on User Experience In Cannes Panel

6 Sep 2023

‘Addressable Television Is More Than Just Hyper-Targeting: Kevin Arrix, SVP, DISH Media

22 Aug 2023

‘Signal Loss is Driving Innovation’: Teads President Monique Pintarelli

16 Aug 2023

People Who Order Free TVs Are Desirable to Brands: Telly’s Ilya Pozin

16 Aug 2023

Raise Standards to Capitalize On CTV’s Growth: Index Exchange’s Alex Gardner

14 Aug 2023

‘The New Channel Surfing’: VIZIO’s Vision to Enhance User Experience and Reshape Advertising

10 Aug 2023

Comcast’s Pooja Midha On Ad Innovation at Effectv

8 Aug 2023

Making Smart TVs That Live Up to the Name: Telly’s Ilya Pozin

8 Aug 2023

Democratizing TV Advertising: MNTN’s Leap into Creative AI Tools

7 Aug 2023

OpenX’s Journey To Net Zero: A Happy Accident With Big Impacts

4 Aug 2023

Marketing Mix Analysis Rocked Our Media & Tech Spending: Joe Keating, Hill’s Pet Nutrition

4 Aug 2023

Every Streaming Platform Reveals Consumer Insights: Disney’s Danielle Brown

2 Aug 2023

Transacting on Attention to Ads Is Coming: NBCU’s Zach Chapman

1 Aug 2023

Operationalizing Attention to Drive Better Outcomes: OMD USA’s Chrissie Hanson

27 Jul 2023

Creative Optimization Can Supercharge Addressable TV Ads: Finecast’s Nicola Lewis

25 Jul 2023

Addressable TV Can Compensate For Signal Loss, Says Comcast Advertising’s Larry Allen

24 Jul 2023

Addressable Advertising: The Superpower Transforming Media Buying

20 Jul 2023

AI, Attention Are Among Key Cannes Themes: Teads’ Jeremy Arditi

13 Jul 2023

Marketers Have Warmed Up to Alternative Ad Currencies: Initiative’s Maureen Bosetti

12 Jul 2023