Global Leadership Summit on Data & Measurement at Cannes Lions 2023, presented by Comscore, LiveRamp & LoopMe

Cannes Measuremeht Summit Highlights: Comscore, LoopMe & LiveRamp Execs Want To Let The Data Flow

18 Sep 2023

Measuring Max: WBD’s Zapata & LoopMe’s Cukierman On Proving Ad Effectiveness

17 Aug 2023

Focus On Function: LiveRamp’s Clinger Cautions Against Becoming Wedded to Clean Rooms

16 Aug 2023

TV-Quality Ad Breaks Are Key Priority for Streaming: Paramount’s Leo O’Connor

14 Aug 2023

Brand Purpose Underpins Best Ad Strategies: OMD’s Luke Lambert

10 Aug 2023

‘We’ve Arrived’: Comscore’s Hinnant Heralds The Multicurrency Transition

9 Aug 2023

Nielsen ONE’s Measurement Journey & Data Deals

8 Aug 2023

Shaking Up the TV Ad Industry: A Call for Transparency & Control in Identity Resolution

7 Aug 2023

Big Data, New Currencies & Clean Rooms: A Peek Inside OpenAP’s Future

4 Aug 2023

Buyer’s Market for TV Ads Comes With Shift to Streaming: Omnicom’s Kelly Metz

3 Aug 2023

LiveRamp’s Sharma Sees Clean Rooms At Ecosystem’s Heart, Standards Needed

31 Jul 2023

Marketers Have More Choice in Media Currencies: WBD’s Andrea Zapata

20 Jul 2023

Clean-Room Integration with Havas and LiveRamp Is Collaborative Effort: Paramount’s Travis Scoles

19 Jul 2023

‘The Golden Age of Measurement’: Samba TV’s Vision for Cross-Platform Analytics

19 Jul 2023

AI Can ‘Supercharge’ Brand Advertising: LoopMe’s Cukierman

17 Jul 2023

Programmatic TV: A New Era of Efficiency and Audience Targeting

14 Jul 2023

Close The Loop To Measure Up: LoopMe’s Coffey Says Brands Are Refocusing On Incremenality

12 Jul 2023

Attention Metrics, Clean Rooms Are Key Ad Tools: Havas’s Mike Bregman

11 Jul 2023

Clean Rooms Need Collaboration: LiveRamp’s Clinger

6 Jul 2023

How Multi-Currency Happens: Comscore’s Gotch On Up-Skilling & Embracing Local Change

6 Jul 2023