All posts by Rob Williams

CTV Shows Key Advantage with Data-Driven Ads: NBCUniversal’s Mike Reidy
CTV Shows Key Advantage with Data-Driven Ads: NBCUniversal’s Mike Reidy
10 Feb 2021
Virtual Signage Raised Visibility on TV Sports During the Pandemic
Virtual Signage Raised Visibility on TV Sports During the Pandemic
8 Feb 2021
Younger Sports Fans Want More Control of Viewing: Amplifi’s Mike Law
Younger Sports Fans Want More Control of Viewing: Amplifi’s Mike Law
7 Feb 2021
Sports Are Key Part of ‘Always-On’ Marketing: Rocket Mortgage CMO Casey Hurbis
Sports Are Key Part of ‘Always-On’ Marketing: Rocket Mortgage CMO Casey Hurbis
4 Feb 2021
Digital Audio Drives Ad Growth for Radio Broadcasters: WideOrbit’s John Morris
Digital Audio Drives Ad Growth for Radio Broadcasters: WideOrbit’s John Morris
3 Feb 2021
Audience-Based Targeting Provides More Flexibility to Reach Sports Fans: Effectv’s Melanie Hamilton
Audience-Based Targeting Provides More Flexibility to Reach Sports Fans: Effectv’s Melanie Hamilton
2 Feb 2021
Sports Is Still ‘Appointment TV’ Amid Shift in Viewing Habits: Horizon’s Adam Schwartz
Sports Is Still ‘Appointment TV’ Amid Shift in Viewing Habits: Horizon’s Adam Schwartz
1 Feb 2021
Digital Experiences Enrich Sports Viewing: VAB’s Jason Wiese
Digital Experiences Enrich Sports Viewing: VAB’s Jason Wiese
27 Jan 2021
Branded Content, Consumer Insights Underpin Sports Strategy: Turner’s Tina Shah
Branded Content, Consumer Insights Underpin Sports Strategy: Turner’s Tina Shah
26 Jan 2021
‘No Going Back’ to Content-First Targeting in Sports: Effectv’s James Rooke
‘No Going Back’ to Content-First Targeting in Sports: Effectv’s James Rooke
24 Jan 2021
Innovation, Diverse Content Support Growth of Streaming Audio Ads: TargetSpot’s Dominick Milano
Innovation, Diverse Content Support Growth of Streaming Audio Ads: TargetSpot’s Dominick Milano
21 Jan 2021
Sports Marketers Raised Bar on Creativity, Innovation in 2020: Omnicom’s Tom McGovern
Sports Marketers Raised Bar on Creativity, Innovation in 2020: Omnicom’s Tom McGovern
21 Jan 2021
Convergence of Linear TV, Digital Video Is Key Goal: Xandr’s Christina Beaumier
Convergence of Linear TV, Digital Video Is Key Goal: Xandr’s Christina Beaumier
20 Jan 2021
Sports Sponsors Can Thrive in Hybrid Media World: Nielsen’s Jon Stainer
Sports Sponsors Can Thrive in Hybrid Media World: Nielsen’s Jon Stainer
19 Jan 2021
‘People Need Sports the Most’: NBC’s Dan Lovinger
‘People Need Sports the Most’: NBC’s Dan Lovinger
19 Jan 2021
New Year Brings Time to Reflect on Innovation: TrueCar’s Beth Mach
New Year Brings Time to Reflect on Innovation: TrueCar’s Beth Mach
18 Jan 2021
‘Convergence Is a Real Thing Right Now,” Xandr’s Jason Burke
‘Convergence Is a Real Thing Right Now,” Xandr’s Jason Burke
18 Jan 2021
Marketers Seek Unified View of Video Landscape: Essence’s Mike Fisher
Marketers Seek Unified View of Video Landscape: Essence’s Mike Fisher
13 Jan 2021
AI Powers Insights for Influencer Marketing Campaigns: Influential’s Detert
AI Powers Insights for Influencer Marketing Campaigns: Influential’s Detert
13 Jan 2021
‘Live Sports Are Best Investment for Advertisers’: Fox Sports’ Seth Winter
‘Live Sports Are Best Investment for Advertisers’: Fox Sports’ Seth Winter
13 Jan 2021