All Things AI

S4’s Sorrell Sees Growth In Digital After Latest M&A
S4’s Sorrell Sees Growth In Digital After Latest M&A
13 Jan 2020
Dynamic Creative Optimization is Here: MediaCom’s Sasha Savic
Dynamic Creative Optimization is Here: MediaCom’s Sasha Savic
10 Jan 2020
Chips In Overdrive: Gotlieb’s 2020 Tech Horizon
Chips In Overdrive: Gotlieb’s 2020 Tech Horizon
6 Jan 2020
Brands Need More Creative Assets: BofA’s Paskalis
Brands Need More Creative Assets: BofA’s Paskalis
5 Jan 2020
In-Video Brand Insertion Will Soon Be Viewer-Targeted: Mirriad’s Beringer
In-Video Brand Insertion Will Soon Be Viewer-Targeted: Mirriad’s Beringer
26 Nov 2019
Data Organization Key To Unleashing Advanced TV Ad Sales: Viacom’s Zilberbrand
Data Organization Key To Unleashing Advanced TV Ad Sales: Viacom’s Zilberbrand
21 Nov 2019
PepsiCo Uses Propensity Model around Purchase Data for Upfront TV Buying
PepsiCo Uses Propensity Model around Purchase Data for Upfront TV Buying
23 Oct 2019
Understanding Customer Needs Secures Brands’ Futures: The Clorox Company’s Grier
Understanding Customer Needs Secures Brands’ Futures: The Clorox Company’s Grier
17 Oct 2019
IBM’s Rangaiah on Moving Beyond Advertising to Customer Experiences
IBM’s Rangaiah on Moving Beyond Advertising to Customer Experiences
17 Oct 2019
Relevant Marketing and Products Will Win: Anheuser-Busch’s Marcondes
Relevant Marketing and Products Will Win: Anheuser-Busch’s Marcondes
16 Oct 2019
How Machine Learning Helps Advertisers: AdTheorent’s Lawson
How Machine Learning Helps Advertisers: AdTheorent’s Lawson
10 Oct 2019
Ericsson’s Emodo Uses Carrier Data To Clean Up Mobile Inventory: Moskowitz
Ericsson’s Emodo Uses Carrier Data To Clean Up Mobile Inventory: Moskowitz
10 Oct 2019
SAP’s Tillman: Marketers Need to Work to Build Better Data Sources
SAP’s Tillman: Marketers Need to Work to Build Better Data Sources
8 Oct 2019
Too Much Plumbing, Too Little Poetry: Tobaccowala Wants Heart In Marketing
Too Much Plumbing, Too Little Poetry: Tobaccowala Wants Heart In Marketing
8 Oct 2019
AI To Predict Ad Success From The Storyboard: 605’s Shirole
AI To Predict Ad Success From The Storyboard: 605’s Shirole
7 Oct 2019
OpenX’s Parsons On The Search For A New Cookie
OpenX’s Parsons On The Search For A New Cookie
3 Oct 2019
Predictions For ‘Predictive Marketing’, From Deloitte’s Paris
Predictions For ‘Predictive Marketing’, From Deloitte’s Paris
1 Oct 2019
How AI Analytics Can Change Ad Campaigns: Course5’s Mittal
How AI Analytics Can Change Ad Campaigns: Course5’s Mittal
1 Oct 2019
Analytics Driven By AI Understanding: Google’s Stone
Analytics Driven By AI Understanding: Google’s Stone
27 Sep 2019
Optimized Creative Drives Results: Celtra’s Mikek
Optimized Creative Drives Results: Celtra’s Mikek
19 Sep 2019