Transparency

How To Solve Programmatic Ads’ $20 Billion Transparency Problem
6 Nov 2023
Cutting Carbon Emissions of Ad Business Is Group Effort: Sharethrough’s Frank Maguire
27 Oct 2023
Pagliuca Explains How OMG Is Advancing Accountability and Standards Across Digital Channels
23 Oct 2023
Sharethrough’s New Carbon Measurement Partnership Attracts IPG, Hearst
23 Oct 2023
One Transparency Standard Needed for Premium Video Industry: VAB’s Cunningham
23 Oct 2023
Musk Is ‘Undermining Everything’ X CEO Linda Yaccarino Does: Veteran Marketer Lou Paskalis
11 Oct 2023
Transparency Deficit and Cross-Platform Measurement: Advertising’s Twin Challenges
16 Aug 2023
Lazy Load & SupplyChain Nodes: IAB Tech Lab Aims To Green The Ad Landscape
7 Aug 2023
Shaking Up the TV Ad Industry: A Call for Transparency & Control in Identity Resolution
7 Aug 2023
Cutting Carbon Emissions With One Click: Adlook’s Gut On A Green Path To Scope 3
2 Aug 2023
Cutting Greenhouse Gasses Is Group Effort: Mindshare’s Ollie Joyce
31 Jul 2023
Empathy And Transparency: The Twin Pillars Of Leadership In A Transforming Industry
17 Jul 2023
Quigley Simpson’s Marsden: Ad Fraud Remains “a Huge Problem”
30 Jun 2023
Advertisers Have Moral & Business Reasons To Support News, Paskalis Says
29 Jun 2023
Yahoo CRO Talks Data-Driven Strategy, Connected TV
26 Jun 2023
Cannella Media’s Medved: We’re in a Perfect Storm of Media Fragmentation
16 Jun 2023
Morning Brew’s Barwick: Brands Need To Ask Tough Questions As Regulation Heats Up
13 Jun 2023
Zimmerman’s Herman: Blockchain Promises to Save Brands Money in Multiple Ways
8 Jun 2023
Blockboard’s Wasserlauf: CTV Should Learn from Web Video’s Mistakes
1 Jun 2023
Loeb & Loeb’s Lee: Nobody is Ready For Digital Privacy Laws
30 May 2023