Programmatic

Ad Serving is the Foundation of a CTV Tech Stack: Publica’s Ben Antier
15 Feb 2021
Samsung Scales Up Ad-Buying With DSP, PMP
10 Feb 2021
Magnite to Acquire SpotX from RTL Group for $1.17 Billion: Michael Barrett on Why This is the Time for AdTech
5 Feb 2021
Digital Audio Drives Ad Growth for Radio Broadcasters: WideOrbit’s John Morris
3 Feb 2021
Toward Programmatic TV: Roku’s Parampath
1 Feb 2021
Learning Digital’s Lessons: Discovery’s Murray On Programmatic TV
25 Jan 2021
National Addressable Is A Game-Changer: ViacomCBS’ Dean
21 Jan 2021
How To Drive CTV Ad Growth: Sling TV’s Tint
20 Jan 2021
Pulling It Together: Xandr’s Hoffert On 2021 TV Goals
11 Jan 2021
Omnicom Media Group First To Test OpenAP’s New TV Ad Data
11 Jan 2021
Break The Cycle: IBM’s Bachstein Offers A Fresh Start For Advertising
10 Jan 2021
Of Automation & Ethics: Kinesso’s Paolozzi On Brands’ Quest For Better
10 Jan 2021
Radio Has Been Rebooted: Entercom’s Foss
6 Jan 2021
Complex Ad Marketplace Underscores Need for Automation: Centro’s Derek Newman
5 Jan 2021
Now Hear This: Streaming Ads Rise Along With Radio, Carat’s Anderson Says
4 Jan 2021
AI Promises to Boost Programmatic Efficiencies: PubMatic’s Andrew Baron
21 Dec 2020
BeetCast Episode 7: “Programmatic Optimizes Towards an Algorithm of Sensationalism,” Omnicom Media CEO Scott Hagedorn
21 Dec 2020
AI Needs Ethics: Xaxis’ Wilensky On Machines Learning From Humans
20 Dec 2020
Fixed Fees Are Fairer: Beeswax’s Jones
19 Dec 2020
First-Party Data, AI Technology Will Sharpen Programmatic Ad Targeting: OMD’s George Manas
16 Dec 2020
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