Programmatic

Integral Ad Science Acquires Programmatic Sell-side Provider Publica for $220 Million
Integral Ad Science Acquires Programmatic Sell-side Provider Publica for $220 Million
10 Aug 2021
Programmatic Market Includes Premium Content: NBCUniversal’s Ashley Luongo
Programmatic Market Includes Premium Content: NBCUniversal’s Ashley Luongo
29 Jul 2021
#BeetCast: Roku Doubles Commitments over 2020 in a Robust UpFront
#BeetCast: Roku Doubles Commitments over 2020 in a Robust UpFront
19 Jul 2021
‘Programmatic CTV Marketplace Has Changed Dramatically’: PubMatic’s Nicole Scaglione
‘Programmatic CTV Marketplace Has Changed Dramatically’: PubMatic’s Nicole Scaglione
15 Jul 2021
Sold to Mediaocean for $500 Million: Flashtalking Gives Advertisers Independence From Walled Gardens: CEO Nardone
Sold to Mediaocean for $500 Million: Flashtalking Gives Advertisers Independence From Walled Gardens: CEO Nardone
14 Jul 2021
ANA CEO Liodice Wants Answer To ‘Opaque’ Ad Supply Chain, a Conversation with Joanna O’Connell of Forrester
ANA CEO Liodice Wants Answer To ‘Opaque’ Ad Supply Chain, a Conversation with Joanna O’Connell of Forrester
13 Jul 2021
Mediaocean to Buy Flashtalking for $500 Million as it Preps IPO, WSJ
Mediaocean to Buy Flashtalking for $500 Million as it Preps IPO, WSJ
13 Jul 2021
Balance Performance & Responsibility: MediaMath’s Cordier
Balance Performance & Responsibility: MediaMath’s Cordier
13 Jul 2021
Investors That Offer Strategic Advice Are Best Partners: DoubleVerify’s Mark Zagorski
Investors That Offer Strategic Advice Are Best Partners: DoubleVerify’s Mark Zagorski
13 Jul 2021
How To Inject Creative Into Programmatic: Xaxis’ Lin
How To Inject Creative Into Programmatic: Xaxis’ Lin
12 Jul 2021
Consumer Experience Reigns Amid TV’s Transformation: Execs from Essence, NBCUniversal, PubMatic, LiveRamp
Consumer Experience Reigns Amid TV’s Transformation: Execs from Essence, NBCUniversal, PubMatic, LiveRamp
1 Jul 2021
Magnite’s $31 Million Purchase of SpringServe Adds CTV Ad-Serving Tech
Magnite’s $31 Million Purchase of SpringServe Adds CTV Ad-Serving Tech
30 Jun 2021
Taking A Stand: Finecast’s Jakob Nielsen Spends Responsibly On CTV
Taking A Stand: Finecast’s Jakob Nielsen Spends Responsibly On CTV
24 Jun 2021
‘Data Artistry’ Unlocks Context & Cohorts: Mindshare’s Clayton’s Post-Cookie Dreams
‘Data Artistry’ Unlocks Context & Cohorts: Mindshare’s Clayton’s Post-Cookie Dreams
21 Jun 2021
‘We Kicked Off Our First Meeting for Upfront 2022’: Disney’s Lisa Valentino
‘We Kicked Off Our First Meeting for Upfront 2022’: Disney’s Lisa Valentino
14 Jun 2021
CTV & Open Internet Can Thrive In New World Of Identity: Trade Desk’s Foyle
CTV & Open Internet Can Thrive In New World Of Identity: Trade Desk’s Foyle
10 Jun 2021
Valentino On Disney’s Diverse Digital Ad Future
Valentino On Disney’s Diverse Digital Ad Future
9 Jun 2021
On the #BeetCast:  Wavemaker Americas’ CEO Louisa Wong
On the #BeetCast: Wavemaker Americas’ CEO Louisa Wong
7 Jun 2021
How CTV Is Evolving: XUMO’s Jerrold Son
How CTV Is Evolving: XUMO’s Jerrold Son
1 Jun 2021
Canoe Turns Up The Heat On Linear Addressable: Pizzurro
Canoe Turns Up The Heat On Linear Addressable: Pizzurro
25 May 2021