Privacy & Identity

Contextual Advertising, Unique Identifiers Coming In Focus as Cookies Fade, Meredith’s Borsa on the #BeetCast
Contextual Advertising, Unique Identifiers Coming In Focus as Cookies Fade, Meredith’s Borsa on the #BeetCast
21 Mar 2021
‘Cross-Media Measurement Has Potential for Huge Change’: Mastercard’s Ben Jankowski
‘Cross-Media Measurement Has Potential for Huge Change’: Mastercard’s Ben Jankowski
17 Mar 2021
Beyond The Device Graph: ENGINE’s Schiller On Targeted Ads
Beyond The Device Graph: ENGINE’s Schiller On Targeted Ads
16 Mar 2021
Defining a Different DSP: How “People-Based ID” Works: Viant’s Vanderhook
Defining a Different DSP: How “People-Based ID” Works: Viant’s Vanderhook
12 Mar 2021
TransUnion Injects Identity Into Blockgraph
TransUnion Injects Identity Into Blockgraph
9 Mar 2021
Marketers Should Prepare for Patchwork of Privacy Laws: DeepIntent’s Yashina Burns
Marketers Should Prepare for Patchwork of Privacy Laws: DeepIntent’s Yashina Burns
9 Mar 2021
Google’s Latest Ad Announcement Changes Little: Magnite’s Kershaw
Google’s Latest Ad Announcement Changes Little: Magnite’s Kershaw
8 Mar 2021
“Walled Gardens” Are Replicating, Presenting Buyers with a Tangled Landscape, #BeetCast Podcasat
“Walled Gardens” Are Replicating, Presenting Buyers with a Tangled Landscape, #BeetCast Podcasat
7 Mar 2021
The Next Era of Digital Marketing: IBM’s Stipes on AI Advertising
The Next Era of Digital Marketing: IBM’s Stipes on AI Advertising
28 Feb 2021
Data Collaboration Is Central to the Digital Future, Transunion’s Matt Spiegel
Data Collaboration Is Central to the Digital Future, Transunion’s Matt Spiegel
28 Feb 2021
Healthcare Marketers Have Key Role in Vaccination Effort: DeepIntent’s Chris Paquette
Healthcare Marketers Have Key Role in Vaccination Effort: DeepIntent’s Chris Paquette
22 Feb 2021
2021 Will Bring Privacy Laws & Personalization: Initiative’s Gilbert
2021 Will Bring Privacy Laws & Personalization: Initiative’s Gilbert
17 Feb 2021
Physician-Focused Ad Market Is Changing Fast with Programmatic Growth: Klick Health’s Jacob Lustig
Physician-Focused Ad Market Is Changing Fast with Programmatic Growth: Klick Health’s Jacob Lustig
17 Feb 2021
Criteo is Growing its Massive Identity Graph with First-Party Data
Criteo is Growing its Massive Identity Graph with First-Party Data
2 Feb 2021
Going Home: A+E’s Heftman On Viewer Targeting, Social Distancing
Going Home: A+E’s Heftman On Viewer Targeting, Social Distancing
27 Jan 2021
In 2021, European CTV Means Cooperation & Clarity: Xandr’s Clayman
In 2021, European CTV Means Cooperation & Clarity: Xandr’s Clayman
27 Jan 2021
No Walled Gardens In CTV’s Last Mile: LiveRamp’s Jay Prasad
No Walled Gardens In CTV’s Last Mile: LiveRamp’s Jay Prasad
19 Jan 2021
Break The Cycle: IBM’s Bachstein Offers A Fresh Start For Advertising
Break The Cycle: IBM’s Bachstein Offers A Fresh Start For Advertising
10 Jan 2021
First-Party Time: Identifiers’ Demise Brings New Powers To Marketers, Comcast’s Marcus Says
First-Party Time: Identifiers’ Demise Brings New Powers To Marketers, Comcast’s Marcus Says
6 Jan 2021
History Creates Context: Magnite’s Kershaw On Life After Identifiers
History Creates Context: Magnite’s Kershaw On Life After Identifiers
3 Jan 2021