The introduction of big, complex streaming video services, which are not interoperable, are creating new closed ecosystems or “walled gardens” – presenting new challenges to buyers.
This is one of the many topics covered in this episode of the #BeetCast with guest host Jesse Redniss and Ashley Swartz. They also cover video pricing, inventory, privacy and data. Lots to unpack from these industry veterans and long time colleagues.
Swartz is founder and CEO of Furious Corp, an TV advertising infrastructure play. Redniss, a longtime advanced TV executive at NBCU and Turner/Warner Media, co-founded Brave Ventures, a media consulting and advisory firm.