Privacy & Identity

Know Your Consumer, Don’t Profile Them: Rishad Tobaccowala Urges Marketers
Know Your Consumer, Don’t Profile Them: Rishad Tobaccowala Urges Marketers
1 Jan 2021
Dispatch from Puerto Rico: Poor Kids Can’t Zoom
Dispatch from Puerto Rico: Poor Kids Can’t Zoom
29 Dec 2020
Let’s Get First-Party Started: Havas Media’s Mann On Brands’ Data Activation
Let’s Get First-Party Started: Havas Media’s Mann On Brands’ Data Activation
15 Dec 2020
After Identifiers, Identity: Acxiom’s Hollaway On The Value Exchange Imperative
After Identifiers, Identity: Acxiom’s Hollaway On The Value Exchange Imperative
14 Dec 2020
COVID-19 Has Swelled Retailers’ First-Party Data, Next Up ‘Joint-Party’: Publicis’ Lanzi
COVID-19 Has Swelled Retailers’ First-Party Data, Next Up ‘Joint-Party’: Publicis’ Lanzi
13 Dec 2020
Brands Need New Tiers Of Customer Data, Merkle’s Swindle Says
Brands Need New Tiers Of Customer Data, Merkle’s Swindle Says
10 Dec 2020
Privacy Concerns Make 0% Opt-In ‘Realistic’: OMD’s Luke Lambert
Privacy Concerns Make 0% Opt-In ‘Realistic’: OMD’s Luke Lambert
9 Dec 2020
People, Not Proxies: Matterkind’s Mihkels On Modern Marketing
People, Not Proxies: Matterkind’s Mihkels On Modern Marketing
8 Dec 2020
How Worried Marketers Can Rediscover Identity: Epsilon’s Stevens
How Worried Marketers Can Rediscover Identity: Epsilon’s Stevens
8 Dec 2020
Learning To Live With The Fragmentation Of Identity: Amobee’s Laredo
Learning To Live With The Fragmentation Of Identity: Amobee’s Laredo
7 Dec 2020
How Retailers Can Benefit From Sharing Data: LiveRamp’s Stratton
How Retailers Can Benefit From Sharing Data: LiveRamp’s Stratton
7 Dec 2020
Media Buyers Prioritize Transparency to Drive Efficiency: Xandr’s Sarah Warner Harms
Media Buyers Prioritize Transparency to Drive Efficiency: Xandr’s Sarah Warner Harms
2 Dec 2020
Look Local, Go Granular: How Carat Finds Audiences
Look Local, Go Granular: How Carat Finds Audiences
1 Dec 2020
Consumers Are Going to Miss Third-Party Cookies: Goodway’s Jay Friedman
Consumers Are Going to Miss Third-Party Cookies: Goodway’s Jay Friedman
1 Dec 2020
There Will Be No Single Cookie Replacement: Innovid’s Hogue
There Will Be No Single Cookie Replacement: Innovid’s Hogue
24 Nov 2020
Blockgraph Spreads Its Wings: More Partners, Manningham Says
Blockgraph Spreads Its Wings: More Partners, Manningham Says
23 Nov 2020
‘Paradigm Shift’: Starcom’s Jackson On The New Dawn Of Identity
‘Paradigm Shift’: Starcom’s Jackson On The New Dawn Of Identity
22 Nov 2020
‘Patient-Modeled Audiences’ Improve Programmatic ROI for Healthcare Marketers: DeepIntent’s Chris Paquette
‘Patient-Modeled Audiences’ Improve Programmatic ROI for Healthcare Marketers: DeepIntent’s Chris Paquette
17 Nov 2020
Fixing The Future Of Identity: Taboola’s Furman
Fixing The Future Of Identity: Taboola’s Furman
12 Nov 2020
Trust, Consent & Identity: Oracle’s Jacobson On Digital Marketing
Trust, Consent & Identity: Oracle’s Jacobson On Digital Marketing
11 Nov 2020