CTV

CTV Advertising Benefits From Unique Data: LG Ads’ Katie Barrett
CTV Advertising Benefits From Unique Data: LG Ads’ Katie Barrett
21 Sep 2021
Addressable Advertising Marks Convergence of Linear, CTV: Execs from Beachfront, Vizio, Digitas, Discovery, Canoe, Vevo, The Trade Desk and Premion
Addressable Advertising Marks Convergence of Linear, CTV: Execs from Beachfront, Vizio, Digitas, Discovery, Canoe, Vevo, The Trade Desk and Premion
29 Aug 2021
VideoAmp Joins Data In Snowflake’s Cloud For Privacy-Driven Insights: CEO McCray
VideoAmp Joins Data In Snowflake’s Cloud For Privacy-Driven Insights: CEO McCray
25 Aug 2021
CTV Unlocks More Detailed Audience Insights: Samba TV’s Kris Magel
CTV Unlocks More Detailed Audience Insights: Samba TV’s Kris Magel
25 Aug 2021
Branded Content Boosts Engagement With Viewers: Roku’s Chris Bruss
Branded Content Boosts Engagement With Viewers: Roku’s Chris Bruss
24 Aug 2021
TransUnion’s New TruAudience Suite Views Identity In “3D”: Spiegel
TransUnion’s New TruAudience Suite Views Identity In “3D”: Spiegel
24 Aug 2021
AI Helps In-Flight Optimization for Campaigns: VMLY&R’s Jennifer Kohl
AI Helps In-Flight Optimization for Campaigns: VMLY&R’s Jennifer Kohl
23 Aug 2021
Partnerships, Automation Underpin Future of Advanced TV: Execs from Comcast Technology Solutions, , GroupM, NBCUniversal, AMC, Publicis, OMD
Partnerships, Automation Underpin Future of Advanced TV: Execs from Comcast Technology Solutions, , GroupM, NBCUniversal, AMC, Publicis, OMD
22 Aug 2021
What’s The Frequency? Innovid / ANA Study Uncovers CTV Measurement Patterns
What’s The Frequency? Innovid / ANA Study Uncovers CTV Measurement Patterns
18 Aug 2021
Advertisers Will Soon Prioritize Addressable TV Over Linear: Finecast’s Harry Harcus
Advertisers Will Soon Prioritize Addressable TV Over Linear: Finecast’s Harry Harcus
18 Aug 2021
From Defense To Offense: Pixability’s Duffy Flips CTV Suitability On Its Head
From Defense To Offense: Pixability’s Duffy Flips CTV Suitability On Its Head
18 Aug 2021
Four Reasons Why IAS Is Buying Publica: IAS CEO Utzschneider
Four Reasons Why IAS Is Buying Publica: IAS CEO Utzschneider
11 Aug 2021
Integral Ad Science Acquires Programmatic Sell-side Provider Publica for $220 Million
Integral Ad Science Acquires Programmatic Sell-side Provider Publica for $220 Million
10 Aug 2021
Demand Grows for Outcomes-Based Ad Metrics: Roku’s Gaurav Shirole
Demand Grows for Outcomes-Based Ad Metrics: Roku’s Gaurav Shirole
9 Aug 2021
Reborn, QR Codes Are The Glue Between Mobile & TV: Sabio’s Machado
Reborn, QR Codes Are The Glue Between Mobile & TV: Sabio’s Machado
4 Aug 2021
CTV Offers High Standards for Responsible Media: Xumo’s Colin Petrie-Norris & Essence’s Mike Fisher
CTV Offers High Standards for Responsible Media: Xumo’s Colin Petrie-Norris & Essence’s Mike Fisher
28 Jul 2021
FAST Must Fight Ad Fatigue: Amagi’s Srinivasan KA
FAST Must Fight Ad Fatigue: Amagi’s Srinivasan KA
27 Jul 2021
Irwin Gotlieb Predicts Troubling Tipping Point for TV Ad Pricing
Irwin Gotlieb Predicts Troubling Tipping Point for TV Ad Pricing
9 Jul 2021
Immersive Ad Experiences Promise Optimized Results: Dentsu’s Sarah Stringer
Immersive Ad Experiences Promise Optimized Results: Dentsu’s Sarah Stringer
7 Jul 2021
#BeetCast: Irwin Gotlieb Sees Crisis in Television Ad Pricing Ahead
#BeetCast: Irwin Gotlieb Sees Crisis in Television Ad Pricing Ahead
6 Jul 2021