CTV

YouTube Is Maturing As A TV Ad Channel: Pixability’s Jones
YouTube Is Maturing As A TV Ad Channel: Pixability’s Jones
27 Dec 2023
SSPs Must Evolve to Help Publishers Meet Needs of Modern Media Landscape: Magnite’s Buckley
SSPs Must Evolve to Help Publishers Meet Needs of Modern Media Landscape: Magnite’s Buckley
21 Dec 2023
Excellence Can Level TV’s Playing Field With Tech Firms: Comcast Advertising’s Rooke
Excellence Can Level TV’s Playing Field With Tech Firms: Comcast Advertising’s Rooke
19 Dec 2023
Transparency Will Help CTV Ad Marketplace to Grow: OpenX’s Andy Hammond
Transparency Will Help CTV Ad Marketplace to Grow: OpenX’s Andy Hammond
19 Dec 2023
Embracing Change: The Future of Advanced Advertising is Transparent, Adaptable and Exciting: Paramount’s Scoles
Embracing Change: The Future of Advanced Advertising is Transparent, Adaptable and Exciting: Paramount’s Scoles
19 Dec 2023
Rakuten Advertising Plans CTVision+ Expansion Across Europe
Rakuten Advertising Plans CTVision+ Expansion Across Europe
18 Dec 2023
FreeWheel & VAB Checklist Aims To Smoothe Path To Premium TV Ads
FreeWheel & VAB Checklist Aims To Smoothe Path To Premium TV Ads
14 Dec 2023
TV Taxonomy Upgrades Essential To Improve Programmatic Buyability: Index Exchange’s Goode
TV Taxonomy Upgrades Essential To Improve Programmatic Buyability: Index Exchange’s Goode
14 Dec 2023
Channel 4 Explores Ecommerce, FAST Future For TV Ads
Channel 4 Explores Ecommerce, FAST Future For TV Ads
14 Dec 2023
Quality Ad Inventory Is Expanding on CTV: Havas Media’s Laurie Crowley
Quality Ad Inventory Is Expanding on CTV: Havas Media’s Laurie Crowley
14 Dec 2023
CTV Viewer Metrics Differ From Cookie Tracking on Open Web: EDO’s Kevin Krim
CTV Viewer Metrics Differ From Cookie Tracking on Open Web: EDO’s Kevin Krim
14 Dec 2023
TV Has Nothing To Fear From Programmatic Ads: GroupM’s Camara
TV Has Nothing To Fear From Programmatic Ads: GroupM’s Camara
13 Dec 2023
In Fight For Ad Spend, TV Must Collaborate & Prove Performance
In Fight For Ad Spend, TV Must Collaborate & Prove Performance
13 Dec 2023
Profusion of Retail Media Networks Leads to Funding Hurdles: Publicis’s Jill Cruz
Profusion of Retail Media Networks Leads to Funding Hurdles: Publicis’s Jill Cruz
12 Dec 2023
Nielsen Sees Importance Of Co-Viewing Data, Sticks With C3 & C7
Nielsen Sees Importance Of Co-Viewing Data, Sticks With C3 & C7
11 Dec 2023
Solving Measurement & Satisfying Performance In A World Of Over-Supply: Moloco’s Richardson
Solving Measurement & Satisfying Performance In A World Of Over-Supply: Moloco’s Richardson
7 Dec 2023
Unified Datasets Help to Improve CTV Audience Insights: Experian’s Kim Gilberti
Unified Datasets Help to Improve CTV Audience Insights: Experian’s Kim Gilberti
6 Dec 2023
Index Exchange’s FreeWheel Integration Widens Access, Standards & Quality: Gardner
Index Exchange’s FreeWheel Integration Widens Access, Standards & Quality: Gardner
5 Dec 2023
Gen-AI Creative Will Change The Game In 2024: LG Ads’ Marlow
Gen-AI Creative Will Change The Game In 2024: LG Ads’ Marlow
21 Nov 2023
‘Open Ecosystem Must Work Together to Compete with Walled Gardens’: Magnite SVP
‘Open Ecosystem Must Work Together to Compete with Walled Gardens’: Magnite SVP
21 Nov 2023