Andy Plesser
“Breast Cancer Has Made Me a Better Leader,” Cara Lewis
Diagnosed with breast cancer at age 29, her perspective on the priorities of work and personal life were profoundly changed. For Cara Lewis, it has made her a “better leader,” making her more empathetic, understanding. We spoke with the dentsu Chief Investment Officer about her journey and her role as an advocate for breast cancer […]
Beet Gets Juice from Bloomberg as Its Vids Populate the Terminals Worldwide
Beginning this week, all newly published Beet.TV videos are being surfaced on the 350,000 Bloomberg terminals worldwide. The terminals are the essential tool for finance professionals, government leaders and other key influencers. The association with Bloomberg represents new distribution to a vast and valued audience. It greatly enhances the content and voices we cover on Beet.TV. […]
A.I. Dominated Conversation at SXSW
AUSTIN – After years of industry changes and the interruption due the pandemic, SXSW is back to a substantive, content-focused gathering, says 12-ear festival veteran Wilson Standish, head of content and creativity at at Hearts & Science, an Omnicom Media Group agency. I spoke with him via Zoom in Austin on Sunday. Standish says that […]
DMEXCO Co-Founder Sets the Stage in Miami for the “Possible” Event & Redefines “Expo” Value
Christian Muche co-founded DMEXCO, one the digital industry’s global tentpole events. He’s moved on. Now, in partnership with the MMA Global, he is heading the most ambitious new marketing event of the year called “Possible.” The event will take place in Miami Beach at the Fountainebleau April17-19. A number of CMO’s will speak including the […]
Our Plans & Goals for the Beet Retreat Santa Monica
Editor’s Note: Here is a video overview and text summary of programming and objectives for the Beet Retreat Santa Monica, by Jon Watts, Editorial Director of Beet.TV Events and programmer of this Beet Retreat: This year’s Beet Retreat in Santa Monica promises to be a special event for the industry, a chance to come together […]
Disaster Strikes Puerto Rico and The Boys & Girls Clubs Steps In with Community Action
SAN JUAN – While only a category 1 hurricane, the slow-moving Fiona dumped excessive amounts of rain on the island, creating widespread destruction and power and water outages for most of the residents. As things slowly come back, the Boys & Girls Clubs of Puerto Rico are providing essential services, notably hot meals distributed at […]
Our Incredible Week at Cannes: Now the Massive Video Output
Our villa became an extraordinary gathering place for 350 attendees over five days, with meaningful conversations with 60 speakers led by our accomplished moderators. More than an ephemeral event, our Cannes activation was a “made for TV” project with panels of experts and on-site interviews produced for publication as videos. We have begun to publish […]
Defining Purpose: Voices from Cannes Lions in 2022
CANNES — In an industry that moves as fast (and relentlessly) as advertising does, it can be hard to take a step back and ponder some of life’s deeper, more meaningful questions. But that’s exactly what speakers and attendees did during the She Runs It luncheon at the Beet Villa on Wednesday. Amidst the hustle […]
Beet.TV to Debut Global, One-to-One `Connection´ Platform at Cannes Lions
Having built an influential network in the past 15 years through YouTube, social media and a growing e-mail database of industry leaders, Beet.TV will launch a service to establish enduring one-to-one relationships through intelligent matching and streamlined introductions. The offering, called BeetConnect, is free. It will be available to our email subscribers, our followers on […]
Advanced TV Is Finally Here: A Moment in Time, in Focus, at the Beet Retreat in San Juan
SAN JUAN, Puerto Rico – What a wonderful three days of conversations, reconnections, new connections and so much rich content creation. What a terrific group. My big takeaway from the Retreat is that after so much anticipation about the future of TV, we are there. The advanced TV industry is real and it is profoundly […]
Gender Equality in Ad-Tech Improving, but Women Face Many Challenges, Mediaocean’s Stephanie Dorman
This is Women’s History Month and we wanted to take stock of gender equality and report on what’s happening in our industry. We turned to Stephanie Dorman, chief customer officer at Mediaocean. Stephanie is a veteran of the ad-tech industry and has been watching the changes for women throughout her career. Formerly as chief people […]
Closing a Four-Year Learning Gap for the Children of Puerto Rico, the Ambition of the Boys & Girls Club’s Olga Ramos
SAN JUAN, Puerto Rico – The children of Puerto Rico, many of whom had been historically disadvantaged in educational resources, unfortunately have fallen four years behind grade level because of several calamities in the past few years. Hurricane Maria, the coronavirus pandemic and devastating earthquakes that caused school closures have taken a toll on the […]
Essential Voices On What’s Next: PHD’s Catherine Sullivan, P&G’s Eric Austin and Meta’s Jason Daily
In this week’s BeetCast podcast, we are publishing the sound tracks some of the most compelling conversations in recent days. During CES week, we spoke with many leaders in our industry. Here are three which we find particularly compelling. *Catherine Sullivan is CEO of PHD US, a unit of Omnicom Media Group. She speaks to […]
Channeling Frederick Douglass: He Would Want Us All to Vote, Maria Weaver
Being the great, great granddaughter of Frederick Douglass, the nineteenth century social reformer, abolitionist, orator, writer and statesman. has been a vibrant part of Maria Weaver’s family legacy for many generations. If she could “channel” her famous ancestor during this time of social upheaval, he would tell everyone to vote, says Weaver, CMO of Comcast […]
Web 3.0 Will Unleash Creativity, Futurist Rishad Tobaccowala on the #BeetCast
Welcome to this episode of the BeetCast. I am delighted to kick off our new season in partnership with our good friends at Mediaocean. I was sorry to miss so many of our colleagues at CES last week. Another essential event impacted by the pandemic, and we were sorry not to be there. Very disappointing, […]
Voices from the #BeetRetreat: Ashwin Navin, Howard Shimmel, Mike Fisher, Field Garthwaite, Tracey Scheppach and Kelly Abcarian
LOS ANGELES – More great conversations from the stage of the Beet Retreat in Santa Monica last month. Delighted to present thee segments on this episode of the #BeetCast podcast. Lots to listen to about the changing state of TV measurement with Ashwin Navin of Samba TV in a conversation with Howard Shimmel, plus a […]
Voices From the #BeetRetreat: Charting the The Way Forward for the TV Biz, Chats with Denise Colella, Pooja Midha, Zach Rodgers, Sean Buckley, Matt Spiegel, Jon Watts on the #BeetCast
LOS ANGELES — Welcome to this episode of the BeetCast Lots of activity here recently at Beet.TV. The most exciting has been our first in-person event in over 18 months. It was the Beet Retreat in Santa Monica last month. We brought together amazing people for long-need in person networking and conversations. At the event, […]
Wavemaker’s Louisa Wong on Steering a Prize-Winning Media Agency
My guest this week is Louisa Wong, Wavemaker CEO of the Americas. She is a pioneer in the programmatic space, starting her career on the sell side with stints at AOL, CNET and at Sky where she headed the satellite company’s trading desk. She joined the buy side in the early days of Dentsu’s Amnet and […]
Next in Measurement Currency: “Empathy at Scale” Mindshare’s Data Chief Shane McAndrew, on the #BeetCast
Measurement in an omni-channel media world is increasingly complex with the changes in cookies, mobile identifiers and new privacy regulation. But what is he personal, unbiased impact of advertising? For GroupM’s Mindshare, it’s about measuring “empathy” as registered by biometric feed back. It’s called the NeuroLab and it’s the the largest longitudinal panel in the […]
Advanced TV Industry Moves Toward Standards: Voices From the #BeetRetreat on Our Podcast
LOS ANGELES — We just wrapped our Beet Retreat, an amazing gathering of 200 industry leaders for three days of conversations and learnings. It was very special. In advance of the event, we spoke with several of the industry leaders who were part of the Retreat. The big themes that they spoke about in my […]