Agencies

From The Croisette To Times Square, Cannes’ Thomas Fundraises For Homelessness Awareness
From The Croisette To Times Square, Cannes’ Thomas Fundraises For Homelessness Awareness
4 Dec 2019
MAGNA’s Anson: OTT Is a Complement to Linear TV
MAGNA’s Anson: OTT Is a Complement to Linear TV
3 Dec 2019
Skylar Kim and Jen Taylor: ‘Trying and Learning’ Paramount to Tune-In Marketing Partnership
Skylar Kim and Jen Taylor: ‘Trying and Learning’ Paramount to Tune-In Marketing Partnership
2 Dec 2019
In-Video Brand Insertion Will Soon Be Viewer-Targeted: Mirriad’s Beringer
In-Video Brand Insertion Will Soon Be Viewer-Targeted: Mirriad’s Beringer
26 Nov 2019
Break The Silos: Horizon’s McElhinney On The Evolving Agency World
Break The Silos: Horizon’s McElhinney On The Evolving Agency World
25 Nov 2019
Horizon Media’s Rose: Don’t Underestimate Linear TV
Horizon Media’s Rose: Don’t Underestimate Linear TV
19 Nov 2019
WarnerMedia Focused On Unlocking National Addressability: Aversano
WarnerMedia Focused On Unlocking National Addressability: Aversano
19 Nov 2019
Smart TV Is Pulling Ad Spend Back From Digital: Horizon’s Campanelli
Smart TV Is Pulling Ad Spend Back From Digital: Horizon’s Campanelli
15 Nov 2019
Adapting To Advanced TV: A+E, NBCU, LiveRamp Execs Discuss
Adapting To Advanced TV: A+E, NBCU, LiveRamp Execs Discuss
14 Nov 2019
Future TV Ads Are Converging: Amobee, FreeWheel, Zenith Execs Discuss
Future TV Ads Are Converging: Amobee, FreeWheel, Zenith Execs Discuss
10 Nov 2019
FreeWheel’s Rothwell Champions Ad-ID For Beating Fragmentation
FreeWheel’s Rothwell Champions Ad-ID For Beating Fragmentation
7 Nov 2019
Forrester Analysts Joanna O’Connell and Jim Nail: Digital and Linear TV Is Still Divided
Forrester Analysts Joanna O’Connell and Jim Nail: Digital and Linear TV Is Still Divided
7 Nov 2019
Effectv, The New Comcast Spotlight, Focuses On Outcomes: Weaver
Effectv, The New Comcast Spotlight, Focuses On Outcomes: Weaver
5 Nov 2019
TV Companies Partnering Better With Agencies: Amobee’s Smolin
TV Companies Partnering Better With Agencies: Amobee’s Smolin
30 Oct 2019
New TV Platforms Must Unite To Reduce Friction: MTM’s Watts
New TV Platforms Must Unite To Reduce Friction: MTM’s Watts
29 Oct 2019
New TV Value Chain Must Play As A Team To Reach Scale: FreeWheel’s Baer
New TV Value Chain Must Play As A Team To Reach Scale: FreeWheel’s Baer
29 Oct 2019
Cannes 2020:  Brand Marketers to Take to the Palais Stage as The Festival Ramps up CMO Activations
Cannes 2020: Brand Marketers to Take to the Palais Stage as The Festival Ramps up CMO Activations
28 Oct 2019
Publicis’ Nicole Whitesel: Risk-Taking Is Central to Transforming the Upfronts
Publicis’ Nicole Whitesel: Risk-Taking Is Central to Transforming the Upfronts
24 Oct 2019
PepsiCo Uses Propensity Model around Purchase Data for Upfront TV Buying
PepsiCo Uses Propensity Model around Purchase Data for Upfront TV Buying
23 Oct 2019
Georgia-Pacific CMO Bergsma: Investing in Employees Leads to Better Outcomes
Georgia-Pacific CMO Bergsma: Investing in Employees Leads to Better Outcomes
17 Oct 2019