Agencies

Fixed Fees Are Fairer: Beeswax’s Jones
Fixed Fees Are Fairer: Beeswax’s Jones
19 Dec 2020
Creative Planning Is AI’s ‘Next Frontier’: IAB Tech Lab’s Richardson
Creative Planning Is AI’s ‘Next Frontier’: IAB Tech Lab’s Richardson
14 Dec 2020
How COVID-19 Has Reset Targeting Toward Outcomes: PMX’s Bianchi
How COVID-19 Has Reset Targeting Toward Outcomes: PMX’s Bianchi
9 Dec 2020
Addressable TV Gets Real In 2021: Magna Global’s Anson
Addressable TV Gets Real In 2021: Magna Global’s Anson
8 Dec 2020
How Worried Marketers Can Rediscover Identity: Epsilon’s Stevens
How Worried Marketers Can Rediscover Identity: Epsilon’s Stevens
8 Dec 2020
Outcomes Start At The Top Of The Funnel: Havas Media’s Sedlarcik
Outcomes Start At The Top Of The Funnel: Havas Media’s Sedlarcik
8 Dec 2020
The New Local: Mediaocean’s Kane Aims To Automate Ad Sales
The New Local: Mediaocean’s Kane Aims To Automate Ad Sales
8 Dec 2020
The Barrier Is Lower & Fragmented: Finecast’s Harcus On Buying Addressable TV
The Barrier Is Lower & Fragmented: Finecast’s Harcus On Buying Addressable TV
7 Dec 2020
BeetCast Episode 5:  Brian Morrissey on Virtual Industry Events: They Have Become “Commoditized”
BeetCast Episode 5: Brian Morrissey on Virtual Industry Events: They Have Become “Commoditized”
7 Dec 2020
Programmatic Campaigns Are Getting More Cohesive From ‘Pitch to Pay’: Magnite’s Adam Lowy
Programmatic Campaigns Are Getting More Cohesive From ‘Pitch to Pay’: Magnite’s Adam Lowy
30 Nov 2020
Keep Calm & Advertise On: VAB’s Cunningham
Keep Calm & Advertise On: VAB’s Cunningham
29 Nov 2020
El Beet Retreat: Two Years Ago in San Juan:  Next Year, Santa Monica, November 17-19, 2021
El Beet Retreat: Two Years Ago in San Juan: Next Year, Santa Monica, November 17-19, 2021
16 Nov 2020
“The Obsolescence of Marketing Has Begun, Like It Or Not”  Raja Rajamannar, in podcast preview
“The Obsolescence of Marketing Has Begun, Like It Or Not” Raja Rajamannar, in podcast preview
12 Nov 2020
My Chat with Sir Martin: “I Have a Point to Prove” – An excerpt from the new BeetCast podcast
My Chat with Sir Martin: “I Have a Point to Prove” – An excerpt from the new BeetCast podcast
9 Nov 2020
Three Levels Of CTV Ad Optimization: Publica’s Antier
Three Levels Of CTV Ad Optimization: Publica’s Antier
8 Nov 2020
Finding The Value Of CTV: NitroC’s Doyle
Finding The Value Of CTV: NitroC’s Doyle
2 Nov 2020
Peacock Aims To Reduce Number Of Rejected Ads: Innovid’s Chalozin
Peacock Aims To Reduce Number Of Rejected Ads: Innovid’s Chalozin
27 Oct 2020
Local TV Buys Gain From Digital Insights: Hudson MX’s Jay Stevens
Local TV Buys Gain From Digital Insights: Hudson MX’s Jay Stevens
26 Oct 2020
Health Marketers Embrace CTV: Publicis’ Imburgia
Health Marketers Embrace CTV: Publicis’ Imburgia
7 Oct 2020
‘Programmatic Properly’: ITV’s ‘Planet V’ Addressable Platform On Offer To Agencies
‘Programmatic Properly’: ITV’s ‘Planet V’ Addressable Platform On Offer To Agencies
5 Oct 2020