The IAB NewFronts, an essential annual showcase for the digital media industry, will have a big focus this year on streaming media when it it takes place June 22-26.   And, it will explore business transformation during the pandemic, explains David Cohen, president of the IAB in this interview with Beet.TV

Previously held at a number of event spaces throughout Manhattan, this year’s program will be virtual.  Find the the schedule  here. 

Presentations, which will be held from 12:00-4:00pm ET each day, include founding partners, Hulu and YouTube, along with Condé Nast, Crackle Plus, Ellen Digital, Forbes, Roku, The Wall Street Journal | Barron’s Group, Snap, TikTok, Tubi, Vevo, VICE Media Group, Vibenomics, and 3BLACKDOT. Facebook, GSTV, Samsung Ads, TiVo, Tremor Video, and Xandr will also take part in the week-long festivities with contributed or industry insights sessions.

For more information and to request an invitation, visit this page.

This video is a preview in a series leading up to the 2020 IAB NewFronts.   Please visit this page for additional segments from the Road to the NewFronts 2020.  This Beet.TV series is presented by the IAB. 

The Road to the IAB NewFronts 2020: Insight. Inspiration. Transformation.Tagged