Surely one of the big stories at CES has been the introduction of the Palm Pre, a new smartphone. Earlier today, CNET announced that the device has won the "best of show" for CES 2009.
We've embedded a CNET video rave review and a demonstration of the new hand-held by Kent German, mobile phone editor.
Here is the video of Palm CEO Jon Rubenstein introducing the new product.
— Andy Plesser
Disclaimer: CNET Networks is a public relations client of Plesser Holland.
MIAMI — What would you do with advertising if you had one of the world’s leading large language models at your fingertips. Amanda Richman would balance AI with humanity. The former Mindshare North America CEO joined Microsoft Advertising as VP, Global Media Sales, in March 2024, just as advertising interest in AI was piquing. Microsoft, […]
MIAMI – Shopping habits changed dramatically during the pandemic as millions of consumers brought groceries online for the time. Delivery service Instacart is a pivotal part of that shift, and is building on its shopper data with a growing advertising business. “We’re going beyond just grocery, and that gives us an incredible opportunity to see […]
In beauty retail, standing out means more than just offering the best products; it involves creating an experience that resonates with consumers and advertisers alike. In this video interview with Beet.TV, Alyson Soderberg, Sr. Director at UB Media, the advertising arm of Ulta Beauty, shared her insights into what she sees as the advantages of the […]
SAN JUAN, PR — In a digital age where artificial intelligence (AI) is the buzzword on every tech enthusiast’s lips, it’s easy to get swept up in the futuristic allure of generative AI. But according to Dave Simon, VP, Strategic Partnerships, Moloco, the true power player in advertising is not as much AI itself, but the machine […]
SAN JUAN, PR — As the digital landscape continues to fragment, advertisers face the daunting challenge of reaching consumers who are scattered across an ever-expanding universe of media channels and platforms. For Gillian Rudich, the complexity of today’s ecosystem necessitates a sophisticated approach to understanding and engaging with audiences. In this video interview with Beet.TV, Rudich, […]
MIAMI — Snap Inc., the company behind the popular platform Snapchat, is redefining its relationship with agencies through the newly launched Snap Advanced Partner Program. This initiative is set to grant agencies premium services, access to exclusive betas, and a voice in shaping the platform’s product roadmap. “This is a benefit for our most strategic agencies […]
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MIAMI — How do you understand consumer behavior in the multi-channel world of abundance, choice and fragmentation? Jeremy Fain is bringing “deep learning” to the party. In this video interview with Beet.TV at POSSIBLE 2024, the CEO and Co-Founder of Cognitiv explains why the technology could help the ad business. Ingesting First-Party Data: The Fuel […]
MIAMI – Technological hurdles that hindered the personalization of television advertising are gradually being overcome as media companies seek to maximize the value of their audiences. The Summer Olympics are poised these capabilities alongside the broad reach of linear television, as Comcast’s NBC Universal and FreeWheel plan to do. “What’s really impressive….is to enable the […]
The allure of retail media is not lost on anyone with a finger on the pulse of the advertising world. Especially for retailers, retail media networks have become a beacon of profitability in a sea of rising operational costs. But what does this mean for the industry at large? In this video interview with Beet.TV, […]
MIAMI — Fresh from its acquisition of MediaMath, Infillion is aiming to help the ad industry go beyond math alone. In this video interview with Beet.TV, Andrew Dawson, SVP, Client Partnerships, Infillion, says human-entered creative and interactive engagement provide an antidote to over-exposure. Beet.TV spoke with Dawson at POSSIBLE 2024. The Human Lens in Advertising In […]
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SAN JUAN, PR — In the rapidly evolving world of connected TV (CTV) advertising, a seismic shift is underway. According to Jake Richardson, Head of Connected TV at Moloco, the industry is pivoting from traditional measurement-focused approaches towards a more outcome-centric paradigm. In this video interview with Beet.TV, he says the new approach aims to quantify the […]
LAS VEGAS – It’s not too late for retailers to start selling advertising if they haven’t already. In many ways, being a later mover is advantageous for retailers who can benefit from the learnings of others. “Building really strong relationships with the merchant team, the marketing teams, operations…those really strong foundation relationships will really help […]
MIAMI – The Summer Olympics in Paris will be another sign that the world has moved past the isolation of the pandemic as millions of people travel to France to see the global sporting event. Millions more will watch the games on television as NBC Universal expands coverage among a wide variety of sports on […]
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SAN JUAN, PR — One of the hottest software trends in ad-tech has been the emergence of “clean rooms”. The software helps companies combine and overlay data sets in a privacy-compliant manner, allowing for deduplication, segment creation and so on. For Gillian Rudich, VP, Strategic Partnerships, TransUnion, clean rooms offer transparency and privacy, as well as […]
LAS VEGAS – Walgreens, the storied drugstore chain founded in Chicago in 1901, took a bigger step into the digital age with the founding of its retail media network in 2020. Walgreens Advertising Group, or WAG, is another way for the company to connect customers with trusted brands. “I always wanted to be part of […]
SAN JUAN, PR – An estimated $11.1 billion this year will be spent on political advertising in the United States as Donald Trump and Joe Biden vie for second terms as president. Amid the barrage of political ads, independent or undecided voters will seek reliable, fact-based news – and that’s a good reason for consumer […]