SSP – Supply side platforms

All Retailers Have an Opportunity to Sell Ads: Omnicom Media’s Megan Pagliuca
All Retailers Have an Opportunity to Sell Ads: Omnicom Media’s Megan Pagliuca
24 Oct 2022
Partner Or Die: Magnite’s McLeggon on Enabling CTV Through Connections
Partner Or Die: Magnite’s McLeggon on Enabling CTV Through Connections
12 Apr 2022
Fluidity By The Sea: Magnite’s McLeggon Lights Up Audiences For Publishers
Fluidity By The Sea: Magnite’s McLeggon Lights Up Audiences For Publishers
17 Mar 2022
Yahoo’s Ad Business Growing Under Apollo: Herbst-Brady
Yahoo’s Ad Business Growing Under Apollo: Herbst-Brady
24 Feb 2022
Best Of Both: Why Unruly Thinks Advertisers Should See Supply And Demand
Best Of Both: Why Unruly Thinks Advertisers Should See Supply And Demand
8 Feb 2022
How To Scale Ads For Live Streaming: Magnite’s Evans
How To Scale Ads For Live Streaming: Magnite’s Evans
13 Jan 2022
How Programmatic Plays Differently On TV: Magnite’s Buckley
How Programmatic Plays Differently On TV: Magnite’s Buckley
14 Dec 2021
Criteo’s IPONWEB Acquisition Fuels First-Party, Open-Internet Future: CEO Clarken
Criteo’s IPONWEB Acquisition Fuels First-Party, Open-Internet Future: CEO Clarken
11 Dec 2021
Move Fast & Chase The Future: EMX’s Zacharski On A CTV-Driven Ad Ecosystem
Move Fast & Chase The Future: EMX’s Zacharski On A CTV-Driven Ad Ecosystem
5 Oct 2021
VC Relationships Are Formed With People, Not Firms: PubMatic’s Rajeev Goel
VC Relationships Are Formed With People, Not Firms: PubMatic’s Rajeev Goel
22 Jul 2021
‘Programmatic CTV Marketplace Has Changed Dramatically’: PubMatic’s Nicole Scaglione
‘Programmatic CTV Marketplace Has Changed Dramatically’: PubMatic’s Nicole Scaglione
15 Jul 2021
Sold to Mediaocean for $500 Million: Flashtalking Gives Advertisers Independence From Walled Gardens: CEO Nardone
Sold to Mediaocean for $500 Million: Flashtalking Gives Advertisers Independence From Walled Gardens: CEO Nardone
14 Jul 2021
Magnite’s $31 Million Purchase of SpringServe Adds CTV Ad-Serving Tech
Magnite’s $31 Million Purchase of SpringServe Adds CTV Ad-Serving Tech
30 Jun 2021
SSP’s Add Value to Premium TV Inventory: FreeWheel’s Mark McKee
SSP’s Add Value to Premium TV Inventory: FreeWheel’s Mark McKee
7 Jun 2021
Canoe Turns Up The Heat On Linear Addressable: Pizzurro
Canoe Turns Up The Heat On Linear Addressable: Pizzurro
25 May 2021
Google’s Latest Ad Announcement Changes Little: Magnite’s Kershaw
Google’s Latest Ad Announcement Changes Little: Magnite’s Kershaw
8 Mar 2021
Ad Serving is the Foundation of a CTV Tech Stack: Publica’s Ben Antier
Ad Serving is the Foundation of a CTV Tech Stack: Publica’s Ben Antier
15 Feb 2021
Magnite to Acquire SpotX from RTL Group for $1.17 Billion: Michael Barrett on Why This is the Time for AdTech
Magnite to Acquire SpotX from RTL Group for $1.17 Billion: Michael Barrett on Why This is the Time for AdTech
5 Feb 2021
Omnicom Media Group First To Test OpenAP’s New TV Ad Data
Omnicom Media Group First To Test OpenAP’s New TV Ad Data
11 Jan 2021
Programmatic Campaigns Are Getting More Cohesive From ‘Pitch to Pay’: Magnite’s Adam Lowy
Programmatic Campaigns Are Getting More Cohesive From ‘Pitch to Pay’: Magnite’s Adam Lowy
30 Nov 2020