Data & Identity

After IDFA, An Opportunity For Real User Relationships: LiveRamp’s Clinger
After IDFA, An Opportunity For Real User Relationships: LiveRamp’s Clinger
13 Sep 2020
COVID-19 Propelled Ads’ ‘Flight To Safety’: Tru Optik’s Swanston
COVID-19 Propelled Ads’ ‘Flight To Safety’: Tru Optik’s Swanston
10 Sep 2020
After Identity, Context Can Power Ads: News Corp’s Layser
After Identity, Context Can Power Ads: News Corp’s Layser
10 Sep 2020
Three Innovations The Industry Wants: PubMatic’s Dozeman
Three Innovations The Industry Wants: PubMatic’s Dozeman
9 Sep 2020
Apple’s IDFA Change Will Destroy Chunks Of Economy: LUMA’s Kawaja
Apple’s IDFA Change Will Destroy Chunks Of Economy: LUMA’s Kawaja
9 Sep 2020
Apple’s IDFA Change ‘Not Terrifying’: Magnite’s Kershaw
Apple’s IDFA Change ‘Not Terrifying’: Magnite’s Kershaw
9 Sep 2020
Combat ‘Murky’ Ad World With Transparency: MediaMath’s Steinberg
Combat ‘Murky’ Ad World With Transparency: MediaMath’s Steinberg
9 Sep 2020
‘Bumpy Road Ahead’ To Apple’s IDFA Change: Forrester’s Liu
‘Bumpy Road Ahead’ To Apple’s IDFA Change: Forrester’s Liu
9 Sep 2020
How Apple Benefits From IDFA Change: Washington Post’s Albergotti
How Apple Benefits From IDFA Change: Washington Post’s Albergotti
8 Sep 2020
Apple’s IDFA Change Will Hurt Consumers & Apps: IAB’s Mitchell
Apple’s IDFA Change Will Hurt Consumers & Apps: IAB’s Mitchell
8 Sep 2020
Apple Delays IDFA to Relief of the Advertising Business
Apple Delays IDFA to Relief of the Advertising Business
4 Sep 2020
Contextual Targeting Will Rise As Cookies Fade: Kargo’s Harry Kargman
Contextual Targeting Will Rise As Cookies Fade: Kargo’s Harry Kargman
31 Aug 2020
Connected TV Drives Growth in Audience Identifiers, Tapad’s Mark Connon
Connected TV Drives Growth in Audience Identifiers, Tapad’s Mark Connon
31 Aug 2020
Better Planning Needed For Connected TV Ads: Kantar’s Tillou
Better Planning Needed For Connected TV Ads: Kantar’s Tillou
24 Aug 2020
‘We Have Opportunity to Drive Addressability Forward’: Vizio’s Adam Gaynor
‘We Have Opportunity to Drive Addressability Forward’: Vizio’s Adam Gaynor
19 Aug 2020
Signal CEO Weinstein Sees ‘Best Of Both’ In Sale To TransUnion
Signal CEO Weinstein Sees ‘Best Of Both’ In Sale To TransUnion
18 Aug 2020
Context Fuels Brand Suitability: ZEFR’s Nicol
Context Fuels Brand Suitability: ZEFR’s Nicol
17 Aug 2020
“We are an Audience Delivery Company,” Effectv’s James Rooke
“We are an Audience Delivery Company,” Effectv’s James Rooke
3 Aug 2020
Crumbling Cookies Fueling OTT Ads, First-Party Data: IAB’s Richardson
Crumbling Cookies Fueling OTT Ads, First-Party Data: IAB’s Richardson
31 Jul 2020
Being Black in AdTech: “You Lose Bits of Yourself”
Being Black in AdTech: “You Lose Bits of Yourself”
27 Jul 2020