All posts by David Kaplan

NBCUniversal Launches ‘LIVE Total Impact’ Tool to Extend Tentpole Event Engagement
17 Dec 2025
WPP Media’s Silvia Sparry: Advertisers Need to Let Go of ‘Identity Obsession’
16 Dec 2025
EX.CO’s Shachar Orren: Video Is Publishers’ Best Defense Against AI ‘Zero-Click’ Era Because Summaries Can’t Replace Watching
16 Dec 2025
Roku’s Jeff Katz: Amazon Partnership Reaches ‘80% of U.S. CTV Footprint’
14 Dec 2025
Kinective Media’s Alissa Spiwak: Starlink will Enable Real-Time Ad Optimization at 30,000 Feet
10 Dec 2025
Twelve Labs’ Soyoung Lee: Video Foundation Models Finally Enable ‘Holistic’ Contextual Understanding
9 Dec 2025
Gracenote’s Kanishk Prasad: AI Enables Advertisers to Upload Brand Briefs and Find Matching Content
7 Dec 2025
Adobe’s Denise Colella Makes the Case for AI as ‘Enhancer, not Replacement’ for Human Creativity
3 Dec 2025
Google’s Inderpreet Sandhu: AI-Driven Creative Alignment will Transform CTV Ad Relevance
2 Dec 2025
OpenAP’s Ashley Luongo: How TV Delivers Digital-Level Precision For Pharma Ads
1 Dec 2025
OpenX’s Erika Loberg: Race-to-Bottom CPMs Threatens Premium Content Creation
30 Nov 2025
Genuin’s Matt Wurst: ‘Commerce Is Media Now’
25 Nov 2025
Index Exchange’s Alex Gardner: Contextual Signals Enable ‘Revolution’ In Audience Targeting
23 Nov 2025
TiVo’s Craig Chinn: AI will Create Custom Audience Segments ‘On-the-Fly’
23 Nov 2025
Publicis Media’s Joe Kowan: Retail Data in CTV Enables AI to Optimize for ‘Actual Sale Event’
19 Nov 2025
Publicis’ Linsey Loy: AI Without Identity Creates ‘Hallway of Locked Rooms’
17 Nov 2025
Kerv Interactive’s Jay Wolff: AI-Powered Creative Signals Turn ‘Primetime’ Into ‘You Time’
16 Nov 2025
Infillion’s Bill Todd: AI Agency ‘Democratization’ Is Here. What Does That Really Mean for Marketers and Agencies?
11 Nov 2025
United Airlines’ Maggie Schmerin: We’re Turning ‘Connections’ Into Brand Loyalty Moments
5 Nov 2025
Digitas’ Chelsea Monaco: Retail Media Networks Face Programmatic-Style Consolidation
4 Nov 2025