Privacy & Identity

Marketers Must Balance First-Party Data with Smart Supplementation: TransUnion’s Matt Spiegel
23 Jun 2025
Identity Resolution Is ‘Gateway’ to Marketing Personalization, TransUnion’s Spiegel Says
14 May 2025
McKinsey’s D’Angelo: Balance Ad Precision with Practicality
6 May 2025
Xperi’s TiVo Expands Beyond DVR Roots Based on Troves of Viewer Data: Fariba Zamaniyan 
8 Apr 2025
Personalization, Retargeting Key to Albertsons’ CTV Approach
7 Apr 2025
Commerce Media Evolution Positions Retailers as Media Powerhouses: Index Exchange’s Lori Goode
18 Mar 2025
TransUnion Emerges as Key Connector in Fragmented Media Ecosystem: Julie Clark
16 Mar 2025
Advanced Identity and Measurement Bring Clarity to Chaotic Ad Market: TransUnion’s Dave Oliveira
11 Mar 2025
The Convergence of Convergences: Paskalis Previews Beet Retreat San Juan’s Hot Topics
12 Feb 2025
LiveRamp’s Howe: Media Networks Must Stay Focused on Customer Experience
11 Feb 2025
IAB: New US Administration Will Be ‘Very Positive’ For Digital Media
5 Feb 2025
Marketers Struggle With Martech Fragmentation, Research Shows: TransUnion’s Julie Clark
4 Feb 2025
New IAB Research: Consumers Support Ads for Free Content, But Want Simpler Laws
29 Jan 2025
Cookieless Signals Help Brands to Target Open-Web Audiences: Dotdash Meredith’s Lindsay Van Kirk
26 Jan 2025
Ogury CEO: Ad Industry will ‘Miss The Boat’ Without Focus on Privacy
23 Jan 2025
Carryl Pierre-Drews Previews ALM: Commerce, Privacy, Creativity, AI Among Top Themes
22 Jan 2025
Emergent Tech Boosts Full-Funnel Marketing on Open Web OMD’s Ben Hovaness
15 Jan 2025
AI’s Transformation of Omnichannel Personalization Has Only Just Begun: IAS’s Jim Egan
7 Jan 2025
CTV Advertising Gains From More Powerful Contextual Signals: Beachfront’s Marni Rommel
18 Dec 2024
Data Collaboration Is Key to Results-Driven Advertising: Snowflake’s Bill Stratton
11 Dec 2024
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