Contextual Advertising

Context Is ‘Supercharged’ by AI: Seedtag’s Eisenstein
1 Jan 2025
Contextual Segments on YouTube Drive Results for Brands: Pixability’s David George
20 Dec 2024
CTV Advertising Gains From More Powerful Contextual Signals: Beachfront’s Marni Rommel
18 Dec 2024
Focused Content Signals Drive 7X Higher CTV Bid Rate: OpenX’s Close
10 Dec 2024
Advanced Metrics Are Critical for Ad-Supported Premium Content: Mobian’s Jonah Goodhart
6 Oct 2024
AI Set to Accelerate Contextual Advertising Beyond Human Intuition: Digitas’ Liane Nadeau
17 Sep 2024
Giving AI a Heart: Digitas’ Jones on Supercharged Context
4 Sep 2024
Wurl & Omnicom On Rewriting the CTV Advertising Playbook With Emotion
1 Aug 2024
AI Makes Contextual Signals More Relevant for Marketers: Digitas’ Greg Campbell
31 Jul 2024
AI Drives Emotional Resonance Between Ads and Content for Better Performance
30 Jul 2024
Programmatic CTV Ads Benefit from Contextual Signals: Wurl’s Ria Madrid
17 Jul 2024
‘AI Has Been Explosive for Contextual’ Advertising: GroupM Nexus’s Adam Steinberg
10 Jul 2024
Contextual AI Empowers Advertisers With Customized Audiences: Annalect’s Clarissa Season
1 Jul 2024
Disney Aims To Maximize Contextual Moments With ‘Magic Words’
1 Jul 2024
Contextual AI Unlocks New Targeting Options and Insights for CTV Advertising
25 Jun 2024
Context’s Comeback: AI Brings Art and Science Back Together in Advertising
13 Jun 2024
Context Is King: Seedtag’s Goksel Uses AI To Create Privacy-Safe Targeting Signals
11 Jun 2024
Reaching Online Shoppers at Checkout Drives Value for Brands: Rokt’s Doug Rozen
6 Jun 2024
Contextual Advertising Gains New Relevance in Cookieless World: Havas’ Vaish
6 Jun 2024
Seedtag Buys Beachfront to Harness Growth in CTV Advertising
4 Jun 2024