AI in Advertising

Swivel’s Joseph Hirsch: Campaign Optimization Reaches ‘Peak Efficiency’ at Impression Level
22 Apr 2026
Marketers Must Impress Machines in Age of AI: IAB’s Caroline Geigerich
21 Apr 2026
Why Legacy Workflows are Holding Brands Back From AI Transformation
21 Apr 2026
Beet@20: Bill Koenigsberg of Horizon Media Says Culture Still Crushes Ego
19 Apr 2026
Horizon Media’s Katy Ferguson: Agencies Need ‘Right People’ to ‘Harness and Leverage’ AI Technology
15 Apr 2026
Turn Data and AI Into Measurable Outcomes: Comcast Advertising’s Dawn Williamson
15 Apr 2026
Comcast’s James Rooke: Premium Video’s Top Priority is Proving Outcomes
14 Apr 2026
Agentic AI and Tentpole Events Drive 2026 Ad Spend Growth
13 Apr 2026
Sir Martin Sorrell Marks Beet@20 With Warning That AI Is Upending Advertising
13 Apr 2026
For Zenith’s Tobias, AI’s Promise Is Mired in Siloed Complexity
12 Apr 2026
Horizon Media’s David Campanelli: CTV Performance Measurement Still Requires ‘Extra Step’ to Action
6 Apr 2026
Omnicom Media’s Analytics Chief: For AI, Guardrails will Set Business Outcomes Free
5 Apr 2026
Chalice’s Ali Manning: Brands Should Use AI for Growth, not Just Efficiency
1 Apr 2026
Advertisers Chasing Chatbot Intimacy Confront Obstacles: U of Digital’s Tameka Kee
17 Mar 2026
Ogury’s Nicolas Bidon: Don’t Use AI to ‘Automate the Complexity’
11 Mar 2026
Ad Industry Needs Standards Before AI Agents Start Buying Media: IAB Tech Labs’ Anthony Katsur
10 Mar 2026
For TransUnion’s Spiegel, Human Oversight Will Be the Governor on AI’s Engine
8 Mar 2026
Horizon Media’s Alex Stone: AI Dynamics Making Deal Negotiations ‘Take More Time’
3 Mar 2026
Gen AI Ads: Consumers More Bearish Than Ad Execs, and the Gap Is Widening
3 Mar 2026
Trustworthy Data Beats Shiny AI at CES 2026: Horizon Media’s Dominic Venuto
1 Mar 2026