AI in Advertising

AI Promises to Boost Programmatic Efficiencies: PubMatic’s Andrew Baron
AI Promises to Boost Programmatic Efficiencies: PubMatic’s Andrew Baron
21 Dec 2020
AI Needs Ethics: Xaxis’ Wilensky On Machines Learning From Humans
AI Needs Ethics: Xaxis’ Wilensky On Machines Learning From Humans
20 Dec 2020
First-Party Data, AI Technology Will Sharpen Programmatic Ad Targeting: OMD’s George Manas
First-Party Data, AI Technology Will Sharpen Programmatic Ad Targeting: OMD’s George Manas
16 Dec 2020
Creative Planning Is AI’s ‘Next Frontier’: IAB Tech Lab’s Richardson
Creative Planning Is AI’s ‘Next Frontier’: IAB Tech Lab’s Richardson
14 Dec 2020
AI Can Do Heavy Lifting To Clean Up Ad Supply Chain: MediaMath’s Archibald
AI Can Do Heavy Lifting To Clean Up Ad Supply Chain: MediaMath’s Archibald
13 Dec 2020
Interactive Audio Ads Ready For Tech Platforms: Progress Partners’ MacShane
Interactive Audio Ads Ready For Tech Platforms: Progress Partners’ MacShane
2 Dec 2020
Video Outcomes Can Be Measured: 360i’s Rozen
Video Outcomes Can Be Measured: 360i’s Rozen
2 Dec 2020
IBM Bringing AI to Programmatic Ecosystem with New Partnerships
IBM Bringing AI to Programmatic Ecosystem with New Partnerships
13 Oct 2020
AI, Advertising & The Identity Era: IBM’s Bachstein
AI, Advertising & The Identity Era: IBM’s Bachstein
17 Sep 2020
Close The CTV Loop With Outcome Data: LoopMe’s Upstone
Close The CTV Loop With Outcome Data: LoopMe’s Upstone
17 Aug 2020
Dynamic Creative Helps Brand Suitability During Change: Xaxis’
Dynamic Creative Helps Brand Suitability During Change: Xaxis’
12 May 2020
This Is an Incredibly Creative Time for Brands to Innovate, Laura Desmond
This Is an Incredibly Creative Time for Brands to Innovate, Laura Desmond
14 Apr 2020
MediaMath Partners with Peer39 for Alternative to “Blunt” Keyword Blocking
MediaMath Partners with Peer39 for Alternative to “Blunt” Keyword Blocking
12 Apr 2020
S4’s Sorrell Sees Growth In Digital After Latest M&A
S4’s Sorrell Sees Growth In Digital After Latest M&A
13 Jan 2020
Dynamic Creative Optimization is Here: MediaCom’s Sasha Savic
Dynamic Creative Optimization is Here: MediaCom’s Sasha Savic
10 Jan 2020
Brands Need More Creative Assets: BofA’s Paskalis
Brands Need More Creative Assets: BofA’s Paskalis
5 Jan 2020
IBM’s Rangaiah on Moving Beyond Advertising to Customer Experiences
IBM’s Rangaiah on Moving Beyond Advertising to Customer Experiences
17 Oct 2019
How Machine Learning Helps Advertisers: AdTheorent’s Lawson
How Machine Learning Helps Advertisers: AdTheorent’s Lawson
10 Oct 2019
Ericsson’s Emodo Uses Carrier Data To Clean Up Mobile Inventory: Moskowitz
Ericsson’s Emodo Uses Carrier Data To Clean Up Mobile Inventory: Moskowitz
10 Oct 2019
SAP’s Tillman: Marketers Need to Work to Build Better Data Sources
SAP’s Tillman: Marketers Need to Work to Build Better Data Sources
8 Oct 2019