Moe Chughtai
Automation Isn’t Automatic: MiQ’s Chughtai On Solving Programmatic Problems
SANTA MONICA — For many, the promise is clear – programmatic ad technology is about automating ad operations, leaning back and revelling in efficiency. If only it were really like that in practice. In this recorded fireside interview with Tameka Kee at Beet Retreat Santa Monica, Moe Chughtai, Global Head of Advanced TV, MiQ, explains […]
Leaders at Nielsen, Ampersand, The Trade Desk, T-Mobile Advertising Solutions, MiQ and PubMatic Gather for the Beet Retreat
The Beet Retreat kicks off this week in Santa Monica, California, bringing together the leaders and professionals who are shaping the future of the media industry. This year’s gathering comes as companies throughout the media ecosystem look to forge strong relationships with others as they work together improve the consumer experience and the effectiveness of […]
From Programmatic To Proliferation: MiQ’s Chughtai Aims To Bust Complexity
For ad buyers, there are more media services than ever through which to reach audiences. As much as that sounds like an opportunity, it also represents a big challenge. In this video interview with Beet.TV, Moe Chughtai, Global Head of Advanced TV, MiQ, explains why it is time to “bust” complexity. From efficiency to overwhelm […]