Shoba Subramanian

PepsiCo Uses Propensity Model around Purchase Data for Upfront TV Buying
PepsiCo Uses Propensity Model around Purchase Data for Upfront TV Buying
23 Oct 2019
The ROI Of Advanced TV: “You Can Prove it Now,” Samsung’s Michael Scott
The ROI Of Advanced TV: “You Can Prove it Now,” Samsung’s Michael Scott
23 Oct 2019
Advance TV is Sweet for Hershey’s as Linear TV Spend will Drop Below 50% for the First Time Next Year
Advance TV is Sweet for Hershey’s as Linear TV Spend will Drop Below 50% for the First Time Next Year
22 Oct 2019
Disney/Roundel Alliance Means New Industry Collaborations around Data: PepsiCo’s Subramanian
Disney/Roundel Alliance Means New Industry Collaborations around Data: PepsiCo’s Subramanian
29 Sep 2019