HOLLYWOOD, CA — “Bloody Disgusting,” which bills itself as “Your Number 1 News Source for All Things Horror,” is proving the viability of vertical publishing.
The Hollywood-based site counts major studios like FOX as advertisers and has an engaged community of the genre’s cultish fans. “The difference between us and everyone else? We just try to keep it fun, keep it news. I mean it’s horror, come on, let’s have fun with it. You can chop people’s heads off and you know, have a good time,” video correspondent Spooky Dan Walker told Beet.TV
Bloody Disgusting getting about 250,000 monthly unique visitors, according to data by Compete.com.
Editor’s Note: We republished this interview with Dan. Traffic has doubled since we first published this interview back on Holloween 2008.