Friday, June 03, 2011

TubeMogul Delivers 5 Billion Daily Video Ad Auctions via new Demand Side Platform

TubeMogul, the San Francisco-based company known for providing video analytics to publishers, recently launched a demand side platform for advertisers to buy online video inventory in real time. 

David Burch, says that the new platform is the "first DSP for online video advertising" and it has quickly taken off. The platform now offers publishers the opportunity to bid on 5 billion ad auctions daily.

We spoke with him last month at the Brightcove global customer summit. TubeMogul is the principal provider of analytics on the Brightcove platform.

Disclaimer:  Our coverage of the Brightcove conference was part of a sponsorship agreement with Brightcove.

 

 

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Comments

Everyone loves what you guys are writing about. Keep up the fantastic works guys, I've you to my own preferences.

 

it was only a matter of time before video started selling adspace like this

 

it was only a matter of time before video started selling adspace like this

 

"Buying advertising is like crack" lol

 

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