Customer Experience

United Airlines’ Maggie Schmerin: We’re Turning ‘Connections’ Into Brand Loyalty Moments
United Airlines’ Maggie Schmerin: We’re Turning ‘Connections’ Into Brand Loyalty Moments
5 Nov 2025
Empathy, Transparency and Timing Build Better Advertising Outcomes: Digitas’ Kelley Rapport
Empathy, Transparency and Timing Build Better Advertising Outcomes: Digitas’ Kelley Rapport
28 Oct 2025
For Roku, the Streaming Ad Revolution Starts on the Home Screen
For Roku, the Streaming Ad Revolution Starts on the Home Screen
28 Oct 2025
Epsilon’s Adam Skinner: Connected Identity Prevents Post-Purchase Ad Bombardment
Epsilon’s Adam Skinner: Connected Identity Prevents Post-Purchase Ad Bombardment
26 Oct 2025
For Uber Advertising, the Journey Is the Destination
For Uber Advertising, the Journey Is the Destination
22 Oct 2025
In-Store Retail Media Is ‘Where the Puck is Going,’ Says T-Mobile’s Cherian Thomas
In-Store Retail Media Is ‘Where the Puck is Going,’ Says T-Mobile’s Cherian Thomas
20 Oct 2025
Dollar General’s DG Media Network Expands Data Collaboration and Personalization Efforts
Dollar General’s DG Media Network Expands Data Collaboration and Personalization Efforts
19 Oct 2025
Connecting Commerce to Storytelling: How Dick’s Sporting Goods Is Redefining In-Store Media
Connecting Commerce to Storytelling: How Dick’s Sporting Goods Is Redefining In-Store Media
14 Oct 2025
Epsilon’s Heather Campain: Identity Resolution Transforms Transactional Relationships Into Personal Connections
Epsilon’s Heather Campain: Identity Resolution Transforms Transactional Relationships Into Personal Connections
7 Oct 2025
Brand Authenticity and Storytelling Help to Drive Patient Action: Questex’s Ayla Ellison
Brand Authenticity and Storytelling Help to Drive Patient Action: Questex’s Ayla Ellison
5 Oct 2025
Givsly’s Hickey: Kindness Is the Strategy, Sales Are the KPI
Givsly’s Hickey: Kindness Is the Strategy, Sales Are the KPI
1 Oct 2025
Walgreens’ Kelly Torgeson: Stores Are Media Channels That Transform Shopping Into Brand Experiences
Walgreens’ Kelly Torgeson: Stores Are Media Channels That Transform Shopping Into Brand Experiences
29 Sep 2025
Retail Media Needs to Go Beyond Price to Personalization: Acxiom IPG’s Elizabeth Donovan
Retail Media Needs to Go Beyond Price to Personalization: Acxiom IPG’s Elizabeth Donovan
16 Sep 2025
Why the Physical Store Deserves Center Stage in Commerce Media
Why the Physical Store Deserves Center Stage in Commerce Media
8 Sep 2025
Agentic AI Drives Smarter Commerce for Brands: IPG Mediabrands’ Amie Owens
Agentic AI Drives Smarter Commerce for Brands: IPG Mediabrands’ Amie Owens
2 Sep 2025
AI Is the ‘Superpower’ for the Next Generation of Marketers: Microsoft’s Rukmini Iyer and Choreograph’s Alex Steer
AI Is the ‘Superpower’ for the Next Generation of Marketers: Microsoft’s Rukmini Iyer and Choreograph’s Alex Steer
26 Aug 2025
‘Creative Commerce’ Succeeds by Merging Culture, Data and Shopping: Experts from The Trade Desk, WPP, PayPal
‘Creative Commerce’ Succeeds by Merging Culture, Data and Shopping: Experts from The Trade Desk, WPP, PayPal
24 Aug 2025
TelevisaUnivision’s Tim Natividad on Elevating Hispanic Media: ‘We Represent a 360-Degree Solution for Brands’
TelevisaUnivision’s Tim Natividad on Elevating Hispanic Media: ‘We Represent a 360-Degree Solution for Brands’
20 Aug 2025
Magnite’s Cassidy Diamond: Pause Ads and Interactive Overlays Unlock CTV Commerce Potential
Magnite’s Cassidy Diamond: Pause Ads and Interactive Overlays Unlock CTV Commerce Potential
19 Aug 2025
Marketers Are ‘Being Chased by the Bear’ of AI as Tech Transforms Advertising: PMG’s Sam Bloom
Marketers Are ‘Being Chased by the Bear’ of AI as Tech Transforms Advertising: PMG’s Sam Bloom
19 Aug 2025