Neala Brown

“AI really is reshaping every aspect of media,” said Neala Brown, senior vice president of strategy and insights at Teads, the global digital media platform known for its outstream video formats. Speaking with Beet.TV contributor David Kaplan, Brown said the rise of generative AI is revolutionizing how video is created, adapted and optimized across platforms. […]

Is there anything getting more attention than attention metrics in conversations among advertisers, agencies and media companies during the ongoing NewFronts/Upfronts season? For Neala Brown, SVP for Strategy & Operations at Teads, it’s about time. And there’s still so much to talk about. After years of research and development, attention metrics are evolving from an […]

Teads is taking its attention optimization capabilities in digital advertising and expanding them to the world of connected TV. The company is also making attention measurement more actionable for planning, optimizing and managing campaigns. “We made a commitment at the end of that presentation to two things,” says Neala Brown, SVP of Strategy & Insights […]