Three Keys For Alt.Currency Success: VideoAmp’s Ciancarelli

SAN JUAN, Puerto Rico – In 2022, media owners are testing out new ways of measuring their consumption, new currencies with which to sell their inventory. But, in the alt.currency movement, what exactly makes a good currency? In this video interview with Jon Watts for Beet.TV at Beet Retreat San Juan 2022, Lisa Ciancarelli, VP, […]


Beet Retreat Preview: Insights From Magnite’s Matt McLeggon, Sabio’s Jon Stimmel and VideoAmp’s Lisa Ciancarelli

The Beet Retreat this week brings together high-level executives from media companies, advertising agencies and ad-tech disruptors that are shaping the television and digital marketplace. In this episode of the BeetCast, several Beet Retreat sponsors offer a preview of what they’ll discuss in keynote presentations and “fireside chats” during the three-day event: Matt McLeggon, senior […]


Beet Retreat’s ‘Brain Trust’ Will Reset The Rules Of TV: VideoAmp’s Ciancarelli

In a year which will see the ushering-in of new TV measurement paradigms, the industry is coming together to thrash-out the future. The Beet Retreat, one of the industry’s most talked about gatherings of high-level media executives, will take place at the Condado Vanderbilt Hotel, San Juan, Puerto Rico, March 16 to 18, 2022. In […]