Programmatic TV Demands An Agnostic Approach: MiQ’s Madorsky

SANTA MONICA — Sometimes, a technology’s purported solution winds up creating more problems. Such is the case in the connected TV sector, where the new delivery, targeting and measurement super-powers on offer to advertisers have also ended up creating difficulties just accessing those opportunities. In this video interview with Beet.TV, Erin Madorsky, Chief Strategy Officer, […]