Maureen Bosetti

AI Agents will ‘Reshape’ Media Buying, but Humans Still Set the Agenda
AI Agents will ‘Reshape’ Media Buying, but Humans Still Set the Agenda
14 Oct 2026
Video Podcasts Open New Doors for Advertisers: Omnicom Media’s Maureen Bosetti
Video Podcasts Open New Doors for Advertisers: Omnicom Media’s Maureen Bosetti
15 Sep 2026
AI Is Reshaping Media Strategy, but Talent Must Stay Center Stage: IPG Mediabrands’ Maureen Bosetti
AI Is Reshaping Media Strategy, but Talent Must Stay Center Stage: IPG Mediabrands’ Maureen Bosetti
28 Jul 2025
Mediabrands’ Bosetti: Holistic Measurement Essential for Converged TV Success
Mediabrands’ Bosetti: Holistic Measurement Essential for Converged TV Success
6 Feb 2025
Ad Market Is Soft While Brands Want Flexibility: Initiative’s Maureen Bosetti
Ad Market Is Soft While Brands Want Flexibility: Initiative’s Maureen Bosetti
11 Jan 2024
Marketers Have Warmed Up to Alternative Ad Currencies: Initiative’s Maureen Bosetti
Marketers Have Warmed Up to Alternative Ad Currencies: Initiative’s Maureen Bosetti
12 Jul 2023