From the promotion around the #WakeMeInCannes sleep mask giveaway with United Airlines, to the Beet art surrounding the Palais (video on this page) to our sunset beach party with Yahoo, Beet.TV was the subject of considerable Festival buzz.
Beyond the buzz, Beet.TV went deep, cultivating industry conversations on its stage and studio.
With video crews from Berlin and London, a stage and a dedicated studio, Beet.TV produced some 70 video segments over the Festival’s four days.
The scope and depth of the video coverage create a unique, chronicling moment in time in our industry. Videos from Cannes will live on for years, comprising an essential resource on the people, companies, and ideas who are moving the industry.
We delved into a number of topics, ranging from commerce media to agentic AI and the emergence of television as a performative medium. For a deep dive into the week’s content, please read this overview by Lisa Granatstein, our editorial director.
We have begun publishing segments from Cannes, which can be viewed here. Be sure to bookmark this page. Also, follow #BeetCannes
Huge thanks to our Presenting Partners: Albertsons Media Collective, Criteo, CVS Media Exchange, Epsilon, EX.CO, Instacart, LiveRamp, Google Ad Manager, PMG, Swoop, The Trade Desk, TransUnion, WPP Media; and to our Supporting Partners: DirecTV Advertising, EXTE, Fandom, Future, Jivox, Kroger Precision Marketing, New Tradition, Ogury, Pentaleap, Perion, Topsort, VuePlanner and Walmart Connect that made this effort possible. And to the incredible Beet.TV team on location and supporting us from home.
Special thanks to our friends at Infillion for hosting us at their fabulous space on La Croisette.
Next Stop the Berkshires, Beet Retreat July 20-22
We will continue many of the conversations and explore new ones at the next Beet Retreat, which will take place at the Troutbeck Estate and Resort. Set to speak are industry leaders including investment leads from all the agency holding companies and key independent agencies. See more details here.
Big Plans Ahead!
Find our plans for LA, London, Las Vegas, and more.
The Beet Team
Thanks to the amazing Beet.TV team for making it jappen in Cannes and everyhere.
Andy Plesser
You’re watching Beet.TV coverage from Cannes Lion 2025. For more videos from this series, please visit this page.
