Diversity and inclusion among the ranks is essential, but it’s the impact of a diverse workforce on the work that that serves client needs and drives incremental business, says Justin Thomas-Copeland, CEO of DDB North America, in this fireside conversation with Rita Ferro, President of Disney Advertising Sales.
Thomas-Copeland, the first Black CEO of the venerable Madison Avenue institution, formerly known as Doyle Dane Bernbach, has implemented a number of processes around hiring and talent development.
The move towards diversity and inclusion on a global level is being headed by Nikki Lamba, the newly appointed Global Head of Diversity, Equity, and Inclusion at DDB.
Speaking of the industry-leading changes at the Omnicom creative shop, “We are going bigger (with D&I) and it’s paying off,” he tells Ferro.
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Gracias Rita and Justin.