David Carr at the New York Times dedicates his column tomorrow to the evolution of digital media at Conde Nast.
He interviewed Ars Technica co-founder Ken Fisher on why he decided to sell to the big magazine publisher. He told Carr:
“We didn’t have to take them on faith,” he said. “They have a track
record of understanding what they acquire, which was alarmingly not the
case with the other parties we talked to.”
I’ve posted above a video interview done by Kara Swisher and published on April 17.