Monday, November 19, 2007

Impressive Advertising Rates: Revver Gets $35 Per Thousand Views on Select Videos

Revver, the Los Angeles-based video sharing/advertising network, is charging advertisers as much as $35 per thousand views of certain videos. 

While some videos get just a $3 CPM, this higher number is a very positive indication of a advertisers willing to pay high rates surrounding quality, independently produced video.  Revver, splits the revenue 50/50 with the content creator.

I interviewed Revver's Angela Gyetvan at the NewTeeVee conference in San Francisco last week.  She said that the Hollywood writers' strike was bringing some talented folks to Revver.  Below is a clip from Lizz Winstead, a writer for the Daily Show, who has a pretty funny political satire show up on Revver called Shoot  the Messenger -- I've posted a clip below.   

Angela also filled me on the functionality of the site's recent redesign.

-- Andy Plesser

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