Wednesday, August 08, 2007
The NewsMarket Unlocks Vast Video Assets to Video Bloggers with "Video Cafe"
The NewsMarket is a quickly-growing video portal where news broadcasters and Web producers download video files provided by a range of corporations, governmental organizations and non-profits. These organizations pay the NewsMarket to host and distribute company-created content.
Downloads had been limited to "credentialed" media organizations. Now the company is providing video to bloggers in a program called the Video Cafe, which was announced today. There's a lot of good content that's been made available, including extraordinary footage of world health issues.
Earlier this year, I interviewed the NewsMarket founder and CEO Shoba Purushothaman who explained the program that was in development at the time. The NewsMarket is funded by Hearst, Apax Partners and others.
Grab the embed code of my interview with Shoba.
-- Andy Plesser
Coming Clean: The NewsMarket is a past sponsor of Beet.TV and has been a public relations client of Plesser Holland.
NewsMarket
Video Cafe
Shoba Purushothaman
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and you were very helpfully involved in the advisory group that worked w/ the news market on video cafe andy, don't forget that little tidbit of transparency ;)
shoba does a good job detailing the offering...
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Haven't checked yet but hope they have an API that will let other services pull their content in through admin dashboards. We would like that and I bet Blip, Brightcove, et al would too.