Saturday, May 26, 2007
Exclusive: AOL to Launch User-Generated Site Across All Platforms Next Month (Corrected 5/30)
AOL's UnCut, the consumer generated service that has been in beta for a about a year, but little talked about, will launch next month, Fred McIntyre, chief online video executive at AOL told Beet.TV.
The new service will be implemented on many of AOL's platforms including AIM, AOL and it's growing social network service, Fred told me.
Sure, AOL is late to the user-generated party, but they certainly have the technology, reach and brand permission to get this started in a big way. I expect that the hugely popular AIM will play a central role in the acceptance of UnCut.
Update/Correction, May 30: In my text explanation of Fred's interview, I mistated the launch time for UnCut. It will launch in Q3, not next month as stated in this post. What is being introduced in June are new functionalities which are called Person Media tools. So, we'll have to wait a bit for the full-blown launch of UnCut.
-- Andy Plesser
AOL Video
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» AOL Uncut Launching Next Month from TheAlphaMarketer
Weve had little communication out of AOL concerning its AOL Uncut user-generated service that has been in beta for almost a year. Fred McIntyre, chief online video executive at AOL told Beet.TV that the service will launch next month. AOL... [Read More]
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One point AOL miss out (by a mile) is that the major part of the success of YouTube and the likes is because of the viewer’ perception of unbiasness of the content at these sites.In AOL user generated contents (blog, video) are largely successful because they lack such perception in the readers’ mind.So whatever AOL is doing will have its own territory… different than that of YouTube’s.