TV Programming is So Totally Non-Linear, Says CNET’s Joe Gillespie

By on 08/15/2006 10:07 PM @

To us, watching video on the computer or cable isn’t about waiting around to see a "show." It’s all about finding video that is searchable and available on demand.

Joe Gillespsie, who ran the now defunct TechTV for six years before moving to CNET where he oversees the very cool new CNETTV.com, tells Beet.TV how impossible it was to program a 24 hour linear cable channel about technology. Technology programming works best in an "on demand environment." He says the new functionality of video on demand on cable systems will provide a huge audience for CNET programming.

We think it’s very important that trailblazing publishers of video content like CNET are focused on delivering content to both the desktop and the plasma screen.  After all, much of the Web’s video will migrate to television.  It will be interesting to see who gets there first.

— Andy Plesser

Coming Clean:  CNET Networks is a longtime client of Plesser Holland, publisher of Beet.TV

Speaking of Tech TV There’s been some talk recently about its former anchors reviving the channel as a sort of online technology channel under a new name.

Next Battle of Web Censorship in China:  Online Video It will be interesting to see how Web sensors deal with the explosion of online video in China.  The issue is starting to heat up.

College Humor is No Laughing Matter — Barry Diller’s IAC ponies up to buy controlling interest of CollegeHumor.com

YouTube Goes Down for Six Hours — It’s incredible that tiny YouTube serves over 100 million downloads a day  — so it’s not suprising that they experienced their first "unplanned" outage.  It lasted about six hours. 

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