CTV

Peacock Aims To Reduce Number Of Rejected Ads: Innovid’s Chalozin
Peacock Aims To Reduce Number Of Rejected Ads: Innovid’s Chalozin
27 Oct 2020
‘The OTT Election’: SpotX’s Welch On Connected Campaigning
‘The OTT Election’: SpotX’s Welch On Connected Campaigning
19 Oct 2020
Beyond Verified, OTT Needs Real Measurement: Essence’s Fisher
Beyond Verified, OTT Needs Real Measurement: Essence’s Fisher
15 Oct 2020
Connected TV – Going Global & Attracting Fraudsters: DoubleVerify’s Tiley
Connected TV – Going Global & Attracting Fraudsters: DoubleVerify’s Tiley
14 Oct 2020
L’Oreal’s “New Normal” Redefined by Targeting, eCommerce and CTV, Shenan Reed
L’Oreal’s “New Normal” Redefined by Targeting, eCommerce and CTV, Shenan Reed
13 Oct 2020
Samsung Opens up its DSP with Self-Serve Platform
Samsung Opens up its DSP with Self-Serve Platform
13 Oct 2020
Connected TV Drives Growth in Audience Identifiers, Tapad’s Mark Connon
Connected TV Drives Growth in Audience Identifiers, Tapad’s Mark Connon
31 Aug 2020
Rise Of The TV Bots: How Fraudulent Apps Are Poaching CTV Ads
Rise Of The TV Bots: How Fraudulent Apps Are Poaching CTV Ads
25 Aug 2020
Better Planning Needed For Connected TV Ads: Kantar’s Tillou
Better Planning Needed For Connected TV Ads: Kantar’s Tillou
24 Aug 2020
‘We’re Rallying to ‘Eventize’ the Super Bowl’: ViacomCBS’s Jo Ann Ross
‘We’re Rallying to ‘Eventize’ the Super Bowl’: ViacomCBS’s Jo Ann Ross
24 Aug 2020
‘We Have Opportunity to Drive Addressability Forward’: Vizio’s Adam Gaynor
‘We Have Opportunity to Drive Addressability Forward’: Vizio’s Adam Gaynor
19 Aug 2020
Connect Digital Ads to TV Viewing: Verizon Media’s Markman
Connect Digital Ads to TV Viewing: Verizon Media’s Markman
19 Aug 2020
Signal CEO Weinstein Sees ‘Best Of Both’ In Sale To TransUnion
Signal CEO Weinstein Sees ‘Best Of Both’ In Sale To TransUnion
18 Aug 2020
Close The CTV Loop With Outcome Data: LoopMe’s Upstone
Close The CTV Loop With Outcome Data: LoopMe’s Upstone
17 Aug 2020
CTV Primed to Reach ‘Persuadable’ Cord Cutters in Extraordinary Election
CTV Primed to Reach ‘Persuadable’ Cord Cutters in Extraordinary Election
17 Aug 2020
‘Buyers-First’ Mentality Drives Ad Sales Strategy: AMC’s Kim Kelleher
‘Buyers-First’ Mentality Drives Ad Sales Strategy: AMC’s Kim Kelleher
12 Aug 2020
Measuring CTV Ads Takes People & Data Science: Survata’s Kelly
Measuring CTV Ads Takes People & Data Science: Survata’s Kelly
10 Aug 2020
Self-Serve, Fraud Fight & Forecasting Focus For New-Look ZypTV’s Sareen
Self-Serve, Fraud Fight & Forecasting Focus For New-Look ZypTV’s Sareen
10 Aug 2020
Console Games Are Ripe for TV-Like Ads: Simulmedia’s Dave Madden
Console Games Are Ripe for TV-Like Ads: Simulmedia’s Dave Madden
6 Aug 2020
“We are an Audience Delivery Company,”  Effectv’s James Rooke
“We are an Audience Delivery Company,” Effectv’s James Rooke
3 Aug 2020