Brand Safety

Facebook is the Popular Platform for the Right: Its Engagement Algorithms Harness Discontent, The Washington Post’s Nitasha Tiku
14 Jan 2021
BeetCast Episode 7: “Programmatic Optimizes Towards an Algorithm of Sensationalism,” Omnicom Media CEO Scott Hagedorn
21 Dec 2020
How OpenSlate Aims To Make TikTok Brand-Safe: Foyle
27 Oct 2020
Indie Voters Are Now Paying Attention: Xandr’s Charlotte Lipman
22 Oct 2020
Beyond Verified, OTT Needs Real Measurement: Essence’s Fisher
15 Oct 2020
Video, Augmented Reality Are Key to Engaging Gen Z: Snap’s Peter Naylor
6 Oct 2020
Stopping CTV Ad Fraud In Its Tracks: SpotX’s Frizzell
6 Oct 2020
Context Is King for Brands Seeking Households with Kids: Wildbrain Spark’s Charles Gabriel
22 Sep 2020
Advertisers Must Stop The Rot Of ‘Truth Decay’: TRUSTX’s Kohl
16 Sep 2020
COVID-19 Propelled Ads’ ‘Flight To Safety’: Tru Optik’s Swanston
10 Sep 2020
Russia Not Getting Reach As Facebook and Twitter Tighten Controls; The Problem is Homegrown: Washington Post’s Dwoskin
3 Sep 2020
Context Fuels Brand Suitability: ZEFR’s Nicol
17 Aug 2020
IAB Wraps 1st Virtual NewFronts With Eye Toward Future Growth
13 Jul 2020
Ad Buyers Should Set Safety Criteria: MiQ’s Hundal
9 Jun 2020
Don’t Avoid News, Semantics Can Help: Publicis’ Cohen
7 Jun 2020
Is The Tide Turning On Keyword Blocking? IAB’s Cohen Hopes So
4 Jun 2020
News Is Brand-Safe: 4As’ Kaplowitz
1 Jun 2020
COVID-19 Keyword Blocking Is Down 88%: IAS’ Utzschneider
28 May 2020
Danone’s CDO Doat: Context Is Critical for Advertising
27 May 2020
Kara Swisher to Jack Dorsey: Remove Offensive Tweets, Labels Won’t Work
26 May 2020
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